Cosmos is a heterogeneous network of many independent parallel blockchains, each powered by classical BFT consensus algorithms like Tendermint. Developers can easily build custom application specific blockchains, called Zones, through the Cosmos SDK framework. These Zones connect to Hubs, which are specifically designed to connect zones together. The vision of Cosmos is to have thousands of Zones and Hubs that are Interoperable through the Inter-Blockchain Communication Protocol (IBC). Cosmos can also connect to other systems through peg zones, which are specifically designed zones that each are custom made to interact with another ecosystem such as Ethereum and Bitcoin. Cosmos does not use Sharding with each Zone and Hub being sovereign with their own validator set. For a more in-depth look at Cosmos and provide more reference to points made in this article, please see my three part series — Part One, Part Two, Part Three https://youtu.be/Eb8xkDi_PUg
Polkadot is a heterogeneous blockchain protocol that connects multiple specialised blockchains into one unified network. It achieves scalability through a sharding infrastructure with multiple blockchains running in parallel, called parachains, that connect to a central chain called the Relay Chain. Developers can easily build custom application specific parachains through the Substrate development framework. The relay chain validates the state transition of connected parachains, providing shared state across the entire ecosystem. If the Relay Chain must revert for any reason, then all of the parachains would also revert. This is to ensure that the validity of the entire system can persist, and no individual part is corruptible. The shared state makes it so that the trust assumptions when using parachains are only those of the Relay Chain validator set, and no other. Interoperability is enabled between parachains through Cross-Chain Message Passing (XCMP) protocol and is also possible to connect to other systems through bridges, which are specifically designed parachains or parathreads that each are custom made to interact with another ecosystem such as Ethereum and Bitcoin. The hope is to have 100 parachains connect to the relay chain. For a more in-depth look at Polkadot and provide more reference to points made in this article, please see my three part series — Part One, Part Two, Part Three https://youtu.be/_-k0xkooSlA
Avalanche is a platform of platforms, ultimately consisting of thousands of subnets to form a heterogeneous interoperable network of many blockchains, that takes advantage of the revolutionary Avalanche Consensus protocols to provide a secure, globally distributed, interoperable and trustless framework offering unprecedented decentralisation whilst being able to comply with regulatory requirements. Avalanche allows anyone to create their own tailor-made application specific blockchains, supporting multiple custom virtual machines such as EVM and WASM and written in popular languages like Go (with others coming in the future) rather than lightly used, poorly-understood languages like Solidity. This virtual machine can then be deployed on a custom blockchain network, called a subnet, which consist of a dynamic set of validators working together to achieve consensus on the state of a set of many blockchains where complex rulesets can be configured to meet regulatory compliance. Avalanche was built with serving financial markets in mind. It has native support for easily creating and trading digital smart assets with complex custom rule sets that define how the asset is handled and traded to ensure regulatory compliance can be met. Interoperability is enabled between blockchains within a subnet as well as between subnets. Like Cosmos and Polkadot, Avalanche is also able to connect to other systems through bridges, through custom virtual machines made to interact with another ecosystem such as Ethereum and Bitcoin. For a more in-depth look at Avalanche and provide more reference to points made in this article, please see here and here https://youtu.be/mWBzFmzzBAg
Comparison between Cosmos, Polkadot and Avalanche
A frequent question I see being asked is how Cosmos, Polkadot and Avalanche compare? Whilst there are similarities there are also a lot of differences. This article is not intended to be an extensive in-depth list, but rather an overview based on some of the criteria that I feel are most important. For a more in-depth view I recommend reading the articles for each of the projects linked above and coming to your own conclusions. I want to stress that it’s not a case of one platform being the killer of all other platforms, far from it. There won’t be one platform to rule them all, and too often the tribalism has plagued this space. Blockchains are going to completely revolutionise most industries and have a profound effect on the world we know today. It’s still very early in this space with most adoption limited to speculation and trading mainly due to the limitations of Blockchain and current iteration of Ethereum, which all three of these platforms hope to address. For those who just want a quick summary see the image at the bottom of the article. With that said let’s have a look
Each Zone and Hub in Cosmos is capable of up to around 1000 transactions per second with bandwidth being the bottleneck in consensus. Cosmos aims to have thousands of Zones and Hubs all connected through IBC. There is no limit on the number of Zones / Hubs that can be created
Parachains in Polkadot are also capable of up to around 1500 transactions per second. A portion of the parachain slots on the Relay Chain will be designated as part of the parathread pool, the performance of a parachain is split between many parathreads offering lower performance and compete amongst themselves in a per-block auction to have their transactions included in the next relay chain block. The number of parachains is limited by the number of validators on the relay chain, they hope to be able to achieve 100 parachains.
Avalanche is capable of around 4500 transactions per second per subnet, this is based on modest hardware requirements to ensure maximum decentralisation of just 2 CPU cores and 4 GB of Memory and with a validator size of over 2,000 nodes. Performance is CPU-bound and if higher performance is required then more specialised subnets can be created with higher minimum requirements to be able to achieve 10,000 tps+ in a subnet. Avalanche aims to have thousands of subnets (each with multiple virtual machines / blockchains) all interoperable with each other. There is no limit on the number of Subnets that can be created.
All three platforms offer vastly superior performance to the likes of Bitcoin and Ethereum 1.0. Avalanche with its higher transactions per second, no limit on the number of subnets / blockchains that can be created and the consensus can scale to potentially millions of validators all participating in consensus scores ✅✅✅. Polkadot claims to offer more tps than cosmos, but is limited to the number of parachains (around 100) whereas with Cosmos there is no limit on the number of hubs / zones that can be created. Cosmos is limited to a fairly small validator size of around 200 before performance degrades whereas Polkadot hopes to be able to reach 1000 validators in the relay chain (albeit only a small number of validators are assigned to each parachain). Thus Cosmos and Polkadot scores ✅✅ https://preview.redd.it/ththwq5qdhq51.png?width=1000&format=png&auto=webp&s=92f75152c90d984911db88ed174ebf3a147ca70d
Tendermint consensus is limited to around 200 validators before performance starts to degrade. Whilst there is the Cosmos Hub it is one of many hubs in the network and there is no central hub or limit on the number of zones / hubs that can be created.
Polkadot has 1000 validators in the relay chain and these are split up into a small number that validate each parachain (minimum of 14). The relay chain is a central point of failure as all parachains connect to it and the number of parachains is limited depending on the number of validators (they hope to achieve 100 parachains). Due to the limited number of parachain slots available, significant sums of DOT will need to be purchased to win an auction to lease the slot for up to 24 months at a time. Thus likely to lead to only those with enough funds to secure a parachain slot. Parathreads are however an alternative for those that require less and more varied performance for those that can’t secure a parachain slot.
Avalanche consensus scan scale to tens of thousands of validators, even potentially millions of validators all participating in consensus through repeated sub-sampling. The more validators, the faster the network becomes as the load is split between them. There are modest hardware requirements so anyone can run a node and there is no limit on the number of subnets / virtual machines that can be created.
Avalanche offers unparalleled decentralisation using its revolutionary consensus protocols that can scale to millions of validators all participating in consensus at the same time. There is no limit to the number of subnets and virtual machines that can be created, and they can be created by anyone for a small fee, it scores ✅✅✅. Cosmos is limited to 200 validators but no limit on the number of zones / hubs that can be created, which anyone can create and scores ✅✅. Polkadot hopes to accommodate 1000 validators in the relay chain (albeit these are split amongst each of the parachains). The number of parachains is limited and maybe cost prohibitive for many and the relay chain is a ultimately a single point of failure. Whilst definitely not saying it’s centralised and it is more decentralised than many others, just in comparison between the three, it scores ✅ https://preview.redd.it/lv2h7g9sdhq51.png?width=1000&format=png&auto=webp&s=56eada6e8c72dbb4406d7c5377ad15608bcc730e
Tendermint consensus used in Cosmos reaches finality within 6 seconds. Cosmos consists of many Zones and Hubs that connect to each other. Communication between 2 zones could pass through many hubs along the way, thus also can contribute to latency times depending on the path taken as explained in part two of the articles on Cosmos. It doesn’t need to wait for an extended period of time with risk of rollbacks.
Polkadot provides a Hybrid consensus protocol consisting of Block producing protocol, BABE, and then a finality gadget called GRANDPA that works to agree on a chain, out of many possible forks, by following some simpler fork choice rule. Rather than voting on every block, instead it reaches agreements on chains. As soon as more than 2/3 of validators attest to a chain containing a certain block, all blocks leading up to that one are finalized at once. If an invalid block is detected after it has been finalised then the relay chain would need to be reverted along with every parachain. This is particularly important when connecting to external blockchains as those don’t share the state of the relay chain and thus can’t be rolled back. The longer the time period, the more secure the network is, as there is more time for additional checks to be performed and reported but at the expense of finality. Finality is reached within 60 seconds between parachains but for external ecosystems like Ethereum their state obviously can’t be rolled back like a parachain and so finality will need to be much longer (60 minutes was suggested in the whitepaper) and discussed in more detail in part three
Avalanche consensus achieves finality within 3 seconds, with most happening sub 1 second, immutable and completely irreversible. Any subnet can connect directly to another without having to go through multiple hops and any VM can talk to another VM within the same subnet as well as external subnets. It doesn’t need to wait for an extended period of time with risk of rollbacks.
With regards to performance far too much emphasis is just put on tps as a metric, the other equally important metric, if not more important with regards to finance is latency. Throughput measures the amount of data at any given time that it can handle whereas latency is the amount of time it takes to perform an action. It’s pointless saying you can process more transactions per second than VISA when it takes 60 seconds for a transaction to complete. Low latency also greatly increases general usability and customer satisfaction, nowadays everyone expects card payments, online payments to happen instantly. Avalanche achieves the best results scoring ✅✅✅, Cosmos with comes in second with 6 second finality ✅✅ and Polkadot with 60 second finality (which may be 60 minutes for external blockchains) scores ✅ https://preview.redd.it/qe8e5ltudhq51.png?width=1000&format=png&auto=webp&s=18a2866104590f81a818690337f9121161dda890
Every Zone and Hub in Cosmos has their own validator set and different trust assumptions. Cosmos are researching a shared security model where a Hub can validate the state of connected zones for a fee but not released yet. Once available this will make shared security optional rather than mandatory.
Shared Security is mandatory with Polkadot which uses a Shared State infrastructure between the Relay Chain and all of the connected parachains. If the Relay Chain must revert for any reason, then all of the parachains would also revert. Every parachain makes the same trust assumptions, and as such the relay chain validates state transition and enables seamless interoperability between them. In return for this benefit, they have to purchase DOT and win an auction for one of the available parachain slots. However, parachains can’t just rely on the relay chain for their security, they will also need to implement censorship resistance measures and utilise proof of work / proof of stake for each parachain as well as discussed in part three, thus parachains can’t just rely on the security of the relay chain, they need to ensure sybil resistance mechanisms using POW and POS are implemented on the parachain as well.
A subnet in Avalanche consists of a dynamic set of validators working together to achieve consensus on the state of a set of many blockchains where complex rulesets can be configured to meet regulatory compliance. So unlike in Cosmos where each zone / hub has their own validators, A subnet can validate a single or many virtual machines / blockchains with a single validator set. Shared security is optional
Shared security is mandatory in polkadot and a key design decision in its infrastructure. The relay chain validates the state transition of all connected parachains and thus scores ✅✅✅. Subnets in Avalanche can validate state of either a single or many virtual machines. Each subnet can have their own token and shares a validator set, where complex rulesets can be configured to meet regulatory compliance. It scores ✅ ✅. Every Zone and Hub in cosmos has their own validator set / token but research is underway to have the hub validate the state transition of connected zones, but as this is still early in the research phase scores ✅ for now. https://preview.redd.it/0mnvpnzwdhq51.png?width=1000&format=png&auto=webp&s=8927ff2821415817265be75c59261f83851a2791
The Cosmos project started in 2016 with an ICO held in April 2017. There are currently around 50 projects building on the Cosmos SDK with a full list can be seen here and filtering for Cosmos SDK . Not all of the projects will necessarily connect using native cosmos sdk and IBC and some have forked parts of the Cosmos SDK and utilise the tendermint consensus such as Binance Chain but have said they will connect in the future.
The Polkadot project started in 2016 with an ICO held in October 2017. There are currently around 70 projects building on Substrate and a full list can be seen here and filtering for Substrate Based. Like with Cosmos not all projects built using substrate will necessarily connect to Polkadot and parachains or parathreads aren’t currently implemented in either the Live or Test network (Kusama) as of the time of this writing.
Avalanche in comparison started much later with Ava Labs being founded in 2018. Avalanche held it’s ICO in July 2020. Due to lot shorter time it has been in development, the number of projects confirmed are smaller with around 14 projects currently building on Avalanche. Due to the customisability of the platform though, many virtual machines can be used within a subnet making the process incredibly easy to port projects over. As an example, it will launch with the Ethereum Virtual Machine which enables byte for byte compatibility and all the tooling like Metamask, Truffle etc. will work, so projects can easily move over to benefit from the performance, decentralisation and low gas fees offered. In the future Cosmos and Substrate virtual machines could be implemented on Avalanche.
Whilst it’s still early for all 3 projects (and the entire blockchain space as a whole), there is currently more projects confirmed to be building on Cosmos and Polkadot, mostly due to their longer time in development. Whilst Cosmos has fewer projects, zones are implemented compared to Polkadot which doesn’t currently have parachains. IBC to connect zones and hubs together is due to launch Q2 2021, thus both score ✅✅✅. Avalanche has been in development for a lot shorter time period, but is launching with an impressive feature set right from the start with ability to create subnets, VMs, assets, NFTs, permissioned and permissionless blockchains, cross chain atomic swaps within a subnet, smart contracts, bridge to Ethereum etc. Applications can easily port over from other platforms and use all the existing tooling such as Metamask / Truffle etc but benefit from the performance, decentralisation and low gas fees offered. Currently though just based on the number of projects in comparison it scores ✅. https://preview.redd.it/rsctxi6zdhq51.png?width=1000&format=png&auto=webp&s=ff762dea3cfc2aaaa3c8fc7b1070d5be6759aac2
Cosmos enables permissioned and permissionless zones which can connect to each other with the ability to have full control over who validates the blockchain. For permissionless zones each zone / hub can have their own token and they are in control who validates.
With polkadot the state transition is performed by a small randomly selected assigned group of validators from the relay chain plus with the possibility that state is rolled back if an invalid transaction of any of the other parachains is found. This may pose a problem for enterprises that need complete control over who performs validation for regulatory reasons. In addition due to the limited number of parachain slots available Enterprises would have to acquire and lock up large amounts of a highly volatile asset (DOT) and have the possibility that they are outbid in future auctions and find they no longer can have their parachain validated and parathreads don’t provide the guaranteed performance requirements for the application to function.
Avalanche enables permissioned and permissionless subnets and complex rulesets can be configured to meet regulatory compliance. For example a subnet can be created where its mandatory that all validators are from a certain legal jurisdiction, or they hold a specific license and regulated by the SEC etc. Subnets are also able to scale to tens of thousands of validators, and even potentially millions of nodes, all participating in consensus so every enterprise can run their own node rather than only a small amount. Enterprises don’t have to hold large amounts of a highly volatile asset, but instead pay a fee in AVAX for the creation of the subnets and blockchains which is burnt.
Avalanche provides the customisability to run private permissioned blockchains as well as permissionless where the enterprise is in control over who validates the blockchain, with the ability to use complex rulesets to meet regulatory compliance, thus scores ✅✅✅. Cosmos is also able to run permissioned and permissionless zones / hubs so enterprises have full control over who validates a blockchain and scores ✅✅. Polkadot requires locking up large amounts of a highly volatile asset with the possibility of being outbid by competitors and being unable to run the application if the guaranteed performance is required and having to migrate away. The relay chain validates the state transition and can roll back the parachain should an invalid block be detected on another parachain, thus scores ✅. https://preview.redd.it/7phaylb1ehq51.png?width=1000&format=png&auto=webp&s=d86d2ec49de456403edbaf27009ed0e25609fbff
Cosmos will connect Hubs and Zones together through its IBC protocol (due to release in Q1 2020). Connecting to blockchains outside of the Cosmos ecosystem would either require the connected blockchain to fork their code to implement IBC or more likely a custom “Peg Zone” will be created specific to work with a particular blockchain it’s trying to bridge to such as Ethereum etc. Each Zone and Hub has different trust levels and connectivity between 2 zones can have different trust depending on which path it takes (this is discussed more in this article). Finality time is low at 6 seconds, but depending on the number of hops, this can increase significantly.
Polkadot’s shared state means each parachain that connects shares the same trust assumptions, of the relay chain validators and that if one blockchain needs to be reverted, all of them will need to be reverted. Interoperability is enabled between parachains through Cross-Chain Message Passing (XCMP) protocol and is also possible to connect to other systems through bridges, which are specifically designed parachains or parathreads that each are custom made to interact with another ecosystem such as Ethereum and Bitcoin. Finality time between parachains is around 60 seconds, but longer will be needed (initial figures of 60 minutes in the whitepaper) for connecting to external blockchains. Thus limiting the appeal of connecting two external ecosystems together through Polkadot. Polkadot is also limited in the number of Parachain slots available, thus limiting the amount of blockchains that can be bridged. Parathreads could be used for lower performance bridges, but the speed of future blockchains is only going to increase.
A subnet can validate multiple virtual machines / blockchains and all blockchains within a subnet share the same trust assumptions / validator set, enabling cross chain interoperability. Interoperability is also possible between any other subnet, with the hope Avalanche will consist of thousands of subnets. Each subnet may have a different trust level, but as the primary network consists of all validators then this can be used as a source of trust if required. As Avalanche supports many virtual machines, bridges to other ecosystems are created by running the connected virtual machine. There will be an Ethereum bridge using the EVM shortly after mainnet. Finality time is much faster at sub 3 seconds (with most happening under 1 second) with no chance of rolling back so more appealing when connecting to external blockchains.
All 3 systems are able to perform interoperability within their ecosystem and transfer assets as well as data, as well as use bridges to connect to external blockchains. Cosmos has different trust levels between its zones and hubs and can create issues depending on which path it takes and additional latency added. Polkadot provides the same trust assumptions for all connected parachains but has long finality and limited number of parachain slots available. Avalanche provides the same trust assumptions for all blockchains within a subnet, and different trust levels between subnets. However due to the primary network consisting of all validators it can be used for trust. Avalanche also has a much faster finality time with no limitation on the number of blockchains / subnets / bridges that can be created. Overall all three blockchains excel with interoperability within their ecosystem and each score ✅✅. https://preview.redd.it/l775gue3ehq51.png?width=1000&format=png&auto=webp&s=b7c4b5802ceb1a9307bd2a8d65f393d1bcb0d7c6
The ATOM token is the native token for the Cosmos Hub. It is commonly mistaken by people that think it’s the token used throughout the cosmos ecosystem, whereas it’s just used for one of many hubs in Cosmos, each with their own token. Currently ATOM has little utility as IBC isn’t released and has no connections to other zones / hubs. Once IBC is released zones may prefer to connect to a different hub instead and so ATOM is not used. ATOM isn’t a fixed capped supply token and supply will continuously increase with a yearly inflation of around 10% depending on the % staked. The current market cap for ATOM as of the time of this writing is $1 Billion with 203 million circulating supply. Rewards can be earnt through staking to offset the dilution caused by inflation. Delegators can also get slashed and lose a portion of their ATOM should the validator misbehave.
Polkadot’s native token is DOT and it’s used to secure the Relay Chain. Each parachain needs to acquire sufficient DOT to win an auction on an available parachain lease period of up to 24 months at a time. Parathreads have a fixed fee for registration that would realistically be much lower than the cost of acquiring a parachain slot and compete with other parathreads in a per-block auction to have their transactions included in the next relay chain block. DOT isn’t a fixed capped supply token and supply will continuously increase with a yearly inflation of around 10% depending on the % staked. The current market cap for DOT as of the time of this writing is $4.4 Billion with 852 million circulating supply. Delegators can also get slashed and lose their DOT (potentially 100% of their DOT for serious attacks) should the validator misbehave.
AVAX is the native token for the primary network in Avalanche. Every validator of any subnet also has to validate the primary network and stake a minimum of 2000 AVAX. There is no limit to the number of validators like other consensus methods then this can cater for tens of thousands even potentially millions of validators. As every validator validates the primary network, this can be a source of trust for interoperability between subnets as well as connecting to other ecosystems, thus increasing amount of transaction fees of AVAX. There is no slashing in Avalanche, so there is no risk to lose your AVAX when selecting a validator, instead rewards earnt for staking can be slashed should the validator misbehave. Because Avalanche doesn’t have direct slashing, it is technically possible for someone to both stake AND deliver tokens for something like a flash loan, under the invariant that all tokens that are staked are returned, thus being able to make profit with staked tokens outside of staking itself. There will also be a separate subnet for Athereum which is a ‘spoon,’ or friendly fork, of Ethereum, which benefits from the Avalanche consensus protocol and applications in the Ethereum ecosystem. It’s native token ATH will be airdropped to ETH holders as well as potentially AVAX holders as well. This can be done for other blockchains as well. Transaction fees on the primary network for all 3 of the blockchains as well as subscription fees for creating a subnet and blockchain are paid in AVAX and are burnt, creating deflationary pressure. AVAX is a fixed capped supply of 720 million tokens, creating scarcity rather than an unlimited supply which continuously increase of tokens at a compounded rate each year like others. Initially there will be 360 tokens minted at Mainnet with vesting periods between 1 and 10 years, with tokens gradually unlocking each quarter. The Circulating supply is 24.5 million AVAX with tokens gradually released each quater. The current market cap of AVAX is around $100 million.
Avalanche’s AVAX with its fixed capped supply, deflationary pressure, very strong utility, potential to receive air drops and low market cap, means it scores ✅✅✅. Polkadot’s DOT also has very strong utility with the need for auctions to acquire parachain slots, but has no deflationary mechanisms, no fixed capped supply and already valued at $3.8 billion, therefore scores ✅✅. Cosmos’s ATOM token is only for the Cosmos Hub, of which there will be many hubs in the ecosystem and has very little utility currently. (this may improve once IBC is released and if Cosmos hub actually becomes the hub that people want to connect to and not something like Binance instead. There is no fixed capped supply and currently valued at $1.1 Billion, so scores ✅. https://preview.redd.it/zb72eto5ehq51.png?width=1000&format=png&auto=webp&s=0ee102a2881d763296ad9ffba20667f531d2fd7a All three are excellent projects and have similarities as well as many differences. Just to reiterate this article is not intended to be an extensive in-depth list, but rather an overview based on some of the criteria that I feel are most important. For a more in-depth view I recommend reading the articles for each of the projects linked above and coming to your own conclusions, you may have different criteria which is important to you, and score them differently. There won’t be one platform to rule them all however, with some uses cases better suited to one platform over another, and it’s not a zero-sum game. Blockchain is going to completely revolutionize industries and the Internet itself. The more projects researching and delivering breakthrough technology the better, each learning from each other and pushing each other to reach that goal earlier. The current market is a tiny speck of what’s in store in terms of value and adoption and it’s going to be exciting to watch it unfold. https://preview.redd.it/fwi3clz7ehq51.png?width=1388&format=png&auto=webp&s=c91c1645a4c67defd5fc3aaec84f4a765e1c50b6
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Marketing Strategies and Practices for Block chain Projects and Startups.
If you are a blockchain startup, open source project or decentralized protocol and believe that you don’t need the right kind of marketing to succeed, think again. “Marketing” has traditionally been a weakness in the early lives of many tech startups for a variety of reasons. Most startups are often led by young or inexperienced CEOs or project leaders who come from a strong engineering or product mindset. These founders either don’t understand or don’t appreciate the value of marketing, and certainly that comes from a lack of experience or education on the subject. Most blockchain companies/projects founders are no different. At the root of this situation lies a common and fundamental misconception: not knowing the true meaning and functions ofmarketingagency in mumbai .
Wrongfully, marketing is prematurely equated to shouting about a product prior to having it ready for the market to try. Others think that marketing is about hiring a PR firm, polishing a website, publishing a blog post, promoting on social media, designing a great logo with new colors and fonts, or producing videos about your product and SocietyActivation in Mumbai. Unfortunately, during the ICO frenzy days, the term marketing has been bastardized around excessive usage of the above named activities. Therefore, marketinghas received a bad rap in blockchain circles because it has been equated to pumping bad ICOs where the marketing consisted of purely unchecked promotion. In the past few months, I have had several conversations with founders of blockchain related projects and companies who clearly didn’t seem to understand, let alone appreciate the value and priority they should be giving to doing a better job at marketing. When I challenged them on their marketing, or broached the topic, the responses ranged along the following flavors: · We’re not ready for marketing until the next product is released and announced · We have it in the budget for next year to hire a PR firm · I’ve been doing videos that will air as advertising later · We prefer to deliver first, and then talk about what we have done · Marketing is expensive and we don’t have the budget now · We hired a design firm and redoing our website with a new visual identity · We don’t need marketing, we focus on our community on Reddit All of the above are the wrong answers, and point to not understanding the various parts of marketing.
Marketing is a Process
So let’s start with the basics and further discuss what marketing is, or is not about. First, there are 3 parts to marketing: · Product marketing– explaining what the product does (features/benefits), and how it is differentiated from others. Goal: Positioning the product. · Corporate marketing – positioning the company and communicating its messages in a variety of means. Branding and Marketing Communications is a big part of it. Goal: Generate Awareness and Preference. · Customer marketing (sometimes labelled as field marketing, direct marketing or content marketing) – getting in front of your target market to generate adoption, leads and sales. Goal: Generate Adoption and Loyalty. The kind of marketing that is often deficient in blockchain companies or projects is Marketing Communications, i.e. how to strongly and clearly message in a few words what your project, company or product do for the usecustomer. But this must be done as a continuum. Messaging is not a single shot of sound bites around a launch event. To make it even more effective, it must be customized to the specific audience you are trying to reach: customers, investors, employees, media, influencers, partners, etc. The process of creating the messaging is a complex exercise that has several layers designed to answering the WHY, WHAT and HOW of your value proposition. Many companies nail the WHY (Elevator pitch), but don’t follow through with the WHAT (Competitive positioning and Core value proposition), or the HOW (Product/Solution messaging and Technology differentiation). Marketing is a process that evolves along a series of objectives, from Awareness, to Consideration, to Trials, and then Loyalty. Different tools are effective for each one of these steps. For example, thought leadership focuses on the awareness aspect and trying to shape the market by educating it. The brand leadership helps to influence the prospect’s perception towards you. You want to gradually progress from letting your target market care, understand, believe, then act to try your product and merchant onboarding agency in mumbai . Here is the right order of progression for the following activities:
Sadly, a common mistake I see is starting with the visual identity and thinking that it is branding. Often, that is the result of being led by an inexperienced CMO or one that came from the PCommunications side, or when the organization has hired a brand design firm instead of a brand strategy firm. Most brand design houses (and some PR companies) will tell you they will take care of your messaging and branding, but that is the tail wagging the dog. Brand strategy takes a very unique skill, and there are few brand strategy experts that do a great job with it. One brand strategy firm with whom I have had experience working with, is Brandsinger. In a nutshell, if you are not occupying a position in the minds of users/customers (and the prospective market), then your brand value is zero. Someone else will come and articulate their value proposition better than you, and will subsequently occupy that position. If you are first to deliver a product, it may not matter. You need to be first in occupying that specific position in the minds of your target market. The battle is a battle of the minds, as rightfully spelled out in the seminal book on that topic Positioning: The Battle For Your Mind, a classic book that I have perhaps read over 20 times (over a course of 25 years), and almost memorized and put into practice accordingly. The sequel to that book, – Marketing Warfare, is also a must read marketing classic from the legendary Ries and Trout, the two authors of that series of work.
Let’s give it some blockchain and cryptocurrency flavours. Bitcoin occupied first the digital money position and still does to this point. Ethereum exploited a weakness in Bitcoin,- its ease of programmability and development platform potential, and it currently owns that position. All other (newer) blockchains have to attack Bitcoin or Ethereum as the reference points. Most of them have to raise the volume and intensity of their marketing in order to make an assault on these established leaders. It is always more expensive to attack than it is to defend a position. ZCash and Monero have exploited the privacy niche. Coinbase occupies the safety ladder in cryptocurrency exchanges. Binance is trying to attack it with a me-too strategy focused on scale, and they are extending their brand with new services. LoomX has been good at becoming a Layer 2 leader for Ethereum. Take any other segment. For example, when you think file storage, you probably think Storj or Filecoin because that’s the position they are occupying. When you think prediction markets, you probably think of Augur or Gnosis. And when you think of stablecoins, Maker comes to mind.
Back to Basics
For those of you who know me from the blockchain market only (over the past 6 years roughly), you may not know that I’ve previously spent a long career in sales and marketing with a variety of positions and experiences in direct sales, field marketing, corporate marketing and several startups as founder and default chief marketer. More specifically, since I exited the operational world via my last startup in April 2013, I’ve written extensively about startup marketing in the early years of this blog. All of it still applies, as I focused on explaining the basics of market positioning, marketing strategy, messaging, brand strategy, and related marketing topics. There is no point re-inventing marketing for the blockchain sector. So, I’m going to link to some basics that I’ve already written about. Here, I collected the 12 most pertinent blog posts into a single one that links to them: Startup Marketing Compendium of 12 Posts on Positioning, Branding, Messaging and more. Then I wrote one more, The Biggest Blind Spot of a Startup CEO is Ignoring Their Brand. So please go read that series, and if you need help implementing some of that, don’t start by hiring a PR agency. Rather, take an introspective view, and hire the right marketing person first. Another common weakness with blockchain companies is they fail to tell their stories in non-technical terms to the market. It is not enough to excite the developers. And don’t just focus entirely on social media publishing. Unless you have 1 Million+ Twitter followers in your target audience, promoting on social media will only make a dent in your awareness goals. Remember, marketing is not just writing a press release. It is not shouting from the rooftops. It takes finesse, planning, thought, accuracy, targeted actions, and iterations to get it right. And timing is so important. Sometimes the marketing is way ahead of delivery, and sometimes it is way behind it, but when the timing and sequence are right, that’s when the magic of results happens. Allow me repeat this: marketing is a process. Learn it, acquire experience in it, practice it, but don’t be amateurish about it. About Us. We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of field marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials. Contact Us. Get in touch with us, we would love to discuss your marketing needs. We love a good coffee and a challenge, so would be happy to meet up with you face to face.
Disclaimer: I am not and have never been affiliated with any of the mentioned parties in a private or professional matter. Presumably in an attempt to smear a local competitor, Hayden Otto inadvertently publishes irrefutable on-chain proof that he excluded non-BCH retail revenue to shape the "BCH #1 in Australia" narrative.
Scroll down to "Proof of exclusion" if you are tired of the drama recap.
Scroll down to "TLDR" if you want a summary.
In September 2019, BitcoinBCH.com started publishing so called monthly "reports" about crypto retail payments in Australia. They claimed that ~90% of Australia's crypto retail revenue is processed via their own HULA system and that ~92% of all crypto retail revenue happens in BCH. They are aggregating two data sources to come up with this claim. One is TravelByBit (TBB) who publishes their PoS transactions (BTC, LN, ETH, BNB, DASH, BCH) live on a ticker. The other source is HULA, a newly introduced POS system (BCH only) and direct competitor to TBB run by BitcoinBCH.com - the same company who created the report. Despite being on-chain their transactions are private, not published and not verifiable by third parties outside BitcoinBCH.com Two things stood out in the "reports", noted by multiple users (including vocal BCH proponents):
The non-BCH parts must have tx excluded and the report neglects to mention it (the total in their TBB analysis does not match what is reported on the TBB website.)
The BCH part has outliers included (e.g. BCH city conference in September with 35x the daily average)
Hayden Otto's reaction
In direct response to me publishing these findings on btc, Hayden Otto - an employee at BitcoinBCH.com and the author of the report who also happens to be a moderator of /BitcoinCash - banned me immediately from said sub (source). In subsequent discussion (which repeated for every monthly "report" which was flawed in the same ways as described above), Hayden responded using the same tactics: "No data was removed"
"The guy is straight out lying. There is guaranteed no missing tx as the data was collected directly from the source." (source)
"Only data I considered non-retail was removed"
"I also had these data points and went through them to remove non-retail transactions, on both TravelbyBit and HULA." (source)
He admits to have removed non-BCH tx by "Game Ranger" because he considers them non-retail (source). He also implies they might be involved in money laundering and that TBB might fail their AML obligations in processing Game Ranger's transactions (source). The report does not mention any data being excluded at all and he still fails to explain why several businesses that are clearly retail (e.g. restaurants, cafes, markets) had tx excluded (source). "You are too late to prove I altered the data"
"[...] I recorded [the data] manually from https://travelbybit.com/stats/ over the month of September. The website only shows transactions from the last 7 days and then they disappear. No way for anyone to access stats beyond that." (source)
Proof of exclusion
I published raw data as extracted from the TBB site after each report for comparison. Hayden responded that I made those numbers up and that I was pulling numbers out of my ass. Since he was under the impression that
"The website only shows transactions from the last 7 days and then they disappear. No way for anyone to access stats beyond that." (source)
he felt confident to claim that I would be
unable to provide a source for the [missing] data and/or prove that that data was not already included in the report. (source)
Luckily for us Hayden Otto seems to dislike his competitor TravelByBit so much that he attempted to reframe Bitcoin's RBF feature as a vulnerability specific to TBB PoS system (source). While doublespending a merchant using the TBB PoS he wanted to prove that the merchant successfully registered the purchase as complete and thus exposed that the PoS sales history of TBB's merchants are available to the public (source), in his own words:
"You can literally access it from a public URL in the Web browser. There is no login or anything required, just type in the name of the merchant." (source)
As of yet it is unclear if this is intentional by TBB or if Hayden Ottos followed the rules of responsible disclosure before publishing this kind of data leak. As it happens, those sale histories do not only include the merchant and time of purchases, they even include the address the funds were sent to (in case of on-chain payments). This gives us an easy method to prove that the purchases from the TBB website missing in the reports belong to a specific retail business and actually happened - something that is impossible to prove for the alleged HULA txs. In order to make it easier for you to verify it yourself, we'll focus on a single day in the dataset, September 17th, 2019 as an example:
Hayden Otto's report claims 20 tx and $713.00 in total for that day (source)
The TBB website listed 40 tx and a total of $1032.90 (daily summary)
Paste the associated crypto on-chain address 17MrHiRcKzCyuKPtvtn7iZhAZxydX8raU9 in a blockchain explorer of your choice, e.g like this. This proves that a transfer of funds has actually happened.
I let software aggregate the TBB statistics with the public sale histories and you'll find at the bottom of this post a table with the on-chain addresses conveniently linked to blockchain explorers for our example date. The total of all 40 tx is $1032.90 instead of the $713.00 reported by Hayden. 17 tx of those have a corresponding on-chain address and thus have undeniable proof of $758.10. Of the remaining 23, 22 are on Lightning and one had no merchant history available. This is just for a single day, here is a comparison for the whole month.
TBB wo. Game Ranger
TBB according to Hayden
The usual shills will respond in a predictive manner: The data must be fake even though its proof is on-chain, I would need to provide more data but HULA can be trusted without any proof, if you include outliers BCH comes out ahead, yada, yada. But this is not important. I am not here to convince them and this post doesn't aim to. The tx numbers we are talking about are less than 0.005% of Bitcoin's global volume. If you can increase adoption in your area by 100% by just buying 2 coffees more per day you get a rough idea about how irrelevant the numbers are in comparison. What is relevant though and what this post aims to highlight is that BitcoinBCH.com and the media outlets around news.bitcoin.com flooding you with the BCH #1 narrative are playing dirty. They feel justified because they feel that Bitcoin/Core/Blockstream is playing dirty as well. I am not here to judge that but you as a reader of this sub should be aware that this is happening and that you are the target. When BitcoinBCH.com excludes $1,000 Bitcoin tx because of high value but includes $15,000 BCH tx because they are made by "professionals", you should be sceptical. When BitcoinBCH.com excludes game developers, travel businesses or craftsmen accepting Bitcoin because they don't have a physical store but include a lawyer practice accepting BCH, you should be sceptical. When BitcoinBCH.com excludes restaurants, bars and supermarkets accepting Bitcoin and when pressed reiterate that they excluded non-retail businesses without ever explaning why a restaurant shouldn't be considered reatil, you should be sceptical. When BitcoinBCH.com claims the reports have been audited but omit that the data acquisition was not part of the audit, you should be sceptical. I expect that BitcoinBCH.com will stop removing transactions from TBB for their reports now that it has been shown that their exclusion can be provably uncovered. I also expect that HULA's BCH numbers will rise accordingly to maintain a similar difference. Hayden Otto assumed that nobody could cross-check the TBB data. He was wrong. Nobody will be able to disprove his claims when HULA's BCH numbers rise as he continues to refuse their release. You should treat his claims accordingly. As usual, do your own research and draw your own conclusion. Sorry for the long read.
BitcoinBCH.com claimed no transactions were removed from the TBB dataset in their BCH #1 reports and that is impossible to prove the opposite.
Hayden Otto's reveals in a double spend attempt that a TBB merchant's sale history can be accessed publicly including the merchant's on-chain addresses.
(For example,) this table shows 40 tx listed on the TBB site on Sep 17th, including their on-chain addresses where applicable. The BitcoinBCH.com report lists only 20 tx for the same day.
(Most days and every months so far has had BTC transactions excluded.)
(For September, TBB lists $10,502 yet the report only claims $3,737.
Top 7 unique, high-potential cryptocurrencies of 2019 that are actually innovating the space
Right now, the top 20 has 2 forks of Bitcoin, Tether, an exchange's token, Ethereum Classic, and a few other projects that make this space look far less serious than it really is. On the other hand, you have many great projects out of the top 20 with huge potential going forward. The purpose of this post is to discuss the cryptocurrencies that I believe are exciting, different, and already have (or are extremely close to having) a working project. These are the projects that actually keep my faith alive in crypto among all the other BS out there. I'm hoping to outline a few projects you know, as well as some smaller ones. I will exclude Bitcoin, Ethereum, and XRP from this list, as everyone knows them already and what they do. This is NOT MEANT TO BE AN ALL-INCLUSIVE LIST - that means I'm definitely missing some projects. However, these are some of the projects I believe will make seriously large contributions to the space going forward. 1 - Nano. Reddit already shills the hell out of this coin, and it's for good reason. Nano is the single fastest and cheapest (100% free) P2P digital currency in the space, period. There's something to be said about sending somebody 50 Nano and them receiving EXACTLY 50 Nano, not 49.999 or something similar. Nano is an actual innovation in the space, with a very different codebase than other coins. It uses a block lattice (instead of using a blockchain), which is an incredible invention, and is reminiscent of the kind of innovation that ETH first offered for blockchain applications in 2015 - but for digital cash. Nano feels like what Bitcoin should have been from Day 1. Download the mobile app/create a web wallet and send some back and forth between the two - you'll understand why people are so bullish on this coin once you've tried it out for yourself. 2 - Monero. If any coin most clearly resembles the fungibility and privacy of using physical cash, it's Monero. It's the only major coin that is fully private by default, 100% of the time. The recent updates over the past few months have made Monero extremely cheap and fast to use, and if you haven't tried it out, I'd highly recommend it (MyMonero's web wallet is excellent https://wallet.mymonero.com). There's no denying this coin's potential to shape the space in the future as the top privacy coin. Monero has also proven to be highly resistant to bear trends, holding its price better than nearly every other top 40 coin in the last bear market. Lastly, the team is extremely competent and makes real innovations to this coin - between making transactions fully private, cost reduction/speed upgrades, and forking away from ASIC mining, this team has proven that they are little talk, ALL action, and committed to constantly improving this cryptocurrency.
Augur - This decentralized betting platform was one of the first Ethereum dapps ever planned, and took nearly 3 years to come to fruition. It is one of the most well-made, useful dapps running on Ethereum right now and has real users making markets every single day. You can bet on pretty much anything using Augur, and it's actually completely decentralized - meaning no third parties or governments who are unhappy with the content or types of bets being placed - can shut this dapp down. It does have a few issues for sure, but I am confident that they are minor and will be resolved in time as this market continues to mature.
IOTA - No matter what you think of this coin, IOTA's tangle is undeniably different. It's DAG-like technology is refreshing to see in a space where 98% of coins are just clones/forks of other coins - even if it doesn't work the way it should yet. It's possible that the removal of blocks and instead creating a tangle of transactions where every node in the network helps to power future transactions could allow for scaling beyond what current blockchains offer.
BitTorrent - I really hesitated to list this one. Do I agree with the way Justin Sun markets and overhypes every small meeting or minor project development? Of course not. However, there is no denying that this token will expose a TON of new users to cryptocurrency for the first time - arguably more than any other dapp token. BitTorrent, the application, is already being used by millions of users, and there's no denying that. This is a rare situation and no other cryptocurrency dapp has anywhere near the user count that this BitTorrent has. While I don't love Tron in general... it is largely an Ethereum clone with few advantages other than added hype...BTT is guaranteed to at least see some real-world usage and it might be good to own a few tokens.
Upfiring - If you like the idea that BitTorrent is putting forth (rewarding seeders), Upfiring is that exact idea - but their dapp is literally already out and nobody knows about it yet. I hesitated to list this project due to the low market cap, but it just might be one of the most useful dapps out there and one of the best uses of smart contracts. The dapp is awesome - super sleek and easy to use. In terms of high potential projects, this one is huge with around a 2 million USD market cap and really could explode at any time imo. You can download their dapp right now and share files on the blockchain, set a price in UFR for your files and earn crypto when others download them. Torrenting is one of the areas that I believe crypto will make a big impact in, since rewarding seeders is an excellent use-case to incentivize file-sharing. With an ATH of 40 million, it has reached 20x the current market cap before, so the price and hype level is currently low.
Major projects to watch out for due to being overvalued or other significant red flags (please don't downvote this post if you disagree with these - instead, let us know why you disagree in the comments): 1 - Litecoin. I'd certainly agree it should be in the Top 50 due to its fame status, but the #4 position is ridiculously high for a coin like this. Put simply, there is simply no major use case for this coin. If you wanted to use something as cash, Nano and even Bitcoin Cash are arguably both better options. At least Bitcoin serves as the standard for markets on exchanges. Remember that the creator of this coin has literally sold all of it as well - while arguably a smart move on his part, it's something to keep in mind. 2 - Binance Coin. Regardless of the fact that it is Binance, and Binance is great, this coin's entire value is based on a 100% CENTRALIZED business. That's a big deal. This means if something ever happens to Binance, for whatever reason, BNB's value will directly be affected as a result. In addition, a 4.5 BILLION dollar market cap for an exchange token is just a ridiculous market cap in general, even if it is Binance. Props to Binance for making this token so successful, though. 3 - Stellar. This is a big one, and I know I'm going to take some heat for listing this, so let me clarify. I really like what Stellar is doing with payments, for sure, but one thing that makes that all null and void from an investment standpoint - Stellar's team owns over 80% of the entire Stellar coin supply. Let that sink in for a second. 19,331,690,041 XLM is circulating among every single Stellar holder, while the team themselves holds 85,710,809,041 XLM. People tend to ignore this fact for some reason, but it's unfortunately a huge deal and requires that you put a ton of trust in Stellar's team not to casually sell millions of dollars worth of their XLM whenever they want more money. How would you feel if Vitalik owned 400,000,000 ETH? That's the same ratio to what the Stellar team owns. There's also been a ton of sketchy things that have happened with the team selling off millions of dollars worth of coins in 2017/early 2018 - you can search those in the search bar to read up on those incidents where users here tracked those transactions. Lastly, Stellar is a fork of Ripple. Not that this is a bad thing necessarily, but it's something to keep note of. 4 - Bitcoin SV. Yeah, it's pumping right now. Who cares, so are lots of coins. Ignore it, and maybe it will go away. This coin once again serves no real purpose and has no place being the #8 cryptocurrency with how many great projects are sitting below it. 5 - Ethereum Classic. This coin has already been 51% attacked SUCCESSFULLY, and it's value has gone up since then. In addition, no changes have been made to the coin to prevent such an attack in the future, and none are planned. No hard forks will happen to improve this coin, ever...that's because Ethereum Classic's main value proposition is immutable and irreversible transactions, Ironic - because the 51% attack showed that transactions on this chain are actually the exact opposite of this. Obviously, this coin should be avoided. And before you ask, why did I leave out... -Cardano: Interesting project but too far away from releasing their smart contracts to mention in this post. In addition, market cap is extremely high for not having a working product out yet -Tron: A hyped-version of Ethereum with few differences. Not necessarily bad, but not innovative enough to mention from a technological standpoint. I won't comment on their marketing tactics... -Vechain: It remains to be seen whether this use-case will ever play out using a public blockchain like this with real businesses. Certainly one to keep an eye on, but as of right now it's not being used on any sort of large scale -Qtum: Still has yet to find a real niche over projects like Ethereum, Tron, and EOS -EOS: Raised billions of dollars in their ICO but their platform still has many issues. There are some decent developments like Everipedia on it, but overall I decided to leave it out due to once again, not offering anything THAT innovative to the space, and the lack of decentralization (EOS team can freeze transactions) I'll update the top list as well if anyone provides me with good projects that I may have missed out on here!
We’ve already covered the issues with centralized exchanges in our last post. We’ve seen that they are vulnerable to hackers, tend to manipulate the market, and can even close down, taking your money with them. But why does everyone use them, then? And do decentralized exchanges have an advantage? There are several benefits that centralized exchanges can offer. These benefits are so important that over 70% of crypto traders use only such centralized platforms and never even try DEXes. 1) Speed. Let’s stress this again: trading operations on centralized exchanges are not carried out on the blockchain. It all happens on the exchange servers, so completely off-chain. Only the final settlement is on-chain — when you withdraw your crypto to a personal wallet. But if you exchange your crypto profits for fiat on the exchange and send it to your credit card, there will be no blockchain settlement AT ALL. Centralized servers are very fast. Binance can process up to 1.4 million operations each second. Ethereum can hardly process 25. Stellar can get up to 2500, maybe. Vitalik Buterin says that Ethereum might reach 10 000 after proper scaling, when proof-of-stake and sharding are introduced. But the sad truth is that this will take years — and Binance is there already. There are various technologies under development to make decentralized exchanges faster. In our upcoming posts, we’ll talk about them. 2Ether is studying various options for its 2EtherDEX, and we will do our best to build the fastest decentralized exchange on the market. But we can’t promise it will be fast like Binance — because there is no such technology in the decentralized space yet. 2) Fiat markets. Most big trading platforms (Bittrex, Poloniex, etc.) have crypto-fiat pairs. Usually it’s USD, sometimes EUR. Many exchanges have over 20 USD pairs (markets). If you trade Bitcoin for USD, you can instantly withdraw those dollars to your credit card. Fiat transactions aren’t possible on the blockchain. You can tokenize fiat currencies and send them over the blockchain (as Stellar does), you can create stablecoins (USDT etc.), but you simply can’t exchange BTC for USD on a DEX. So as a DEX user, you first need to exchange your fiat cash into crypto through some external service. Then you can transact with that crypto on a DEX. 3) Interoperability. On a centralized exchange, you can freely trade pairs that include currencies built on different blockchains. For example, BTC/ETH seems like a completely normal market, right? But in fact, you can only do that on Binance or Poloniex because they are centralized. The most intelligent people in the crypto industry are looking for ways to perform cross-chain transactions for real — but there is no good solution yet. So when you trade on a DEX, you need to choose a certain blockchain and then a pair of two assets that are both built on that blockchain. For example, ETH and any ERC20 token are fine, or XLM and any Stellar token. These issues can seem very serious, and they are. At the same time, DEXes have their own advantages. Roughly 30% of traders do use them, after all. Next time, we’ll look at these advantages. Meanwhile, we invite you to subscribe to 2Ether on Twitter — this way you won’t miss any of our updates! https://2ether.com/ Web site - https://2ether.com/ Twitter - https://twitter.com/2Ether_ Discord - https://discord.gg/TuqG4py Facebook - https://www.facebook.com/2Ethe Reddit - https://www.reddit.com/use2Ether Medium - https://medium.com/@2ether Teletype - https://teletype.in/@2ether Telegram - https://t.me/ether2support Telegram chat - https://t.me/blockchain_2ether
Weekly Update: $PAR events galore, Parachute Treasure Hunt Winner, Arena Match Roadmap, SelfKey on ETHoutlet... – 18 Oct - 24 Oct'19
Hiya folks! Long time since I shared a weekly update. Let's see if I can catch up with the latest in the next few days. Wish me luck. Here’s your week at Parachute + partners (18 Oct - 24 Oct'19): This week’s Parena saw rageagainst take home a cool 50k $PAR by beating Ryan in a quick finale battle. The ParJar Battle Royale for our newest ParJar Pilot partners was this week. A ton of fun and a lot of $PAR (and $AMGO) tipped out. The official numbers of the $AMGO airdrop is out. The event which happened few weeks back saw 27k new ParJar wallets receiving the drop. Sweet! In this week’s TTR trivias, we saw 25k $PAR given out in MrPromise’s 10 question physics quiz, folks getting bamboozled in Charlotte’s Math trivia (10Qs, 2500 $PAR each), Doc Victor’s Video Games and War quiz seeing a participation frenzy for a 25k $PAR pot for 10 questions. Plus, Benjamin hosted a 10Q, 25k $PAR pot trivia based on the 2nd edition of the Parachute Post that he wrote. Even if you didn’t win, you definitely know more about Parachute and ParJar now. Thanks Ben! Jose is making a Parachute CS map (de_parachute). Awesome! Gamers get ready KellyBoy won 12,500 $PAR in Jason’s first ever raffle. Another first ever this week was Jason’s #WholesomeWed initiative: participants win $PAR for writing “about what they like about where they live”. Higher tips for photos, descriptions, stories, poems. Thank you Andy, Jason, Trojak, Nico B, Jeff Crypto, Gisele, Andhrew666, Reyna, Tavo (Gustavo), Cap, Zion, Lordhades, Marcos, Evangelina, Jose, Doc Victor, Saman, Richi, Shirin, Elena, Charlotte, Borna, Gl1tch, Bose Grace, Naya, Fadlan, Hanabi, dontouchscreen, Martha, Mariuska, Maiden, Jorge, Abdul, Labyb, CF (not Crypto French :p), Rin, Annerys, Mike India, Santhi, Adrian, Alexis, Frank, Glox, Muksin, Shaq Diesel, Alanys, Daniel, Brian, Yoleidis and Alejandro for the pictures! The Parachute Treasure Hunt finally has a winner. Congratulations to Justin Tobin for winning a boatload of crypto! Also, great teamwork by Harry, Edson, Unique, Reuben, Alimam and Doc Vic for getting the 2nd position. Two-for-Tuesday is back! This time in Parachute. This week’s theme was Rap/Reggae/Reggaeton. Super fun as always, Gian! PARachuter lunch. PAR is everywhere #PARroundings. Pic courtesy: Sebastian aXpire announced this week that they were joining the Oracle for Startups ecosystem. This initiative helps startups grow by leveraging Oracle’s PaaS and IaaS platforms. Watch the latest weekly update from Joakim by clicking here. The weekly 20k $AXPR burn can be tracked here. The team also opened up a question form for an AMA next month. Last week, we shared that $BAT is now tradeable/spendable/sendable on 2gether. Read more about it here. The latest feature in the app allows you check price history of cryptos. Neat! Participants of the Crypto Talent competition, don’t forget to check out Salva’s video on foundations of the economy. Founding Partner Luis Estrada will be speaking on AI, Cloud and BigData at the eShow in Madrid next week. Following and chatting options are now live in the WednesdayClub dApp. Noice! The latest WandX update covers developments from the strategic front, especially how the team is navigating the challenges of cross blockchain applications and regulations vis-à-vis Dex’es. As mentioned in the previous updates, XIO will not switch to Binance Chain and will continue to remain on Ethereum. Zachary explained in detail the events that lead to the decision in this article and video. There will still be a token swap but it will be an ERC20:ERC20 token swap to filter out inactive wallets. Details on how to do the swap will be shared in future updates. The first set of XIO incubated startups are also slated to be revealed soon. If you wish to receive regular XIO mailer updates, make sure to register as a Citizen here. Uber cool gif, Jimpanze! This week’s community discussions revolved around utility vs adoption, liquidity pool on Uniswap and multi-collateral XIO. \"First sneak peek at some conceptual UI/UX of $XIO\". Nice! $HYDRO is now tradeable on Liquid with a $BTC and $EUR pairing. Deploying Hydrogen’s PaaS for your fintech needs could lead to massive cost savings. Read more about it here. Dedicated socials and website for the Hydro Labs were launched this week. Plus, a Turkish blog. The team travelled to Montreal for Fintech Forum Canada and to Madrid for the BBVA Open Summit. Ahead of the 2019 Fintech Awards in which Hydro is a nominee, the project was covered in an article by Benzinga. And a cool shoutout from Bank Innovation. Hydrogen is also a finalist in the Most Innovative Banking Technology Provider category of the Banking Technology Awards 2019. Woohoo! Hydro's webinar on financial wellness happened this week. The Hydro 2FA solution is now integrated in the Barginex trading platform. A sweet bugfix bounty of $10k HYDRO got scooped up within a day of announcement. Click here to catch up on the latest ongoings on the dev front at Silent Notary. Tech nerds, have a read of Sentivate founder Thomas Marchi’s thoughts on QUIC, HTTP, UDSP and have a go at his riddle while you’re around. OST’s Pepo app launched on Product Hunt and app stores this week. As influencers continue to join the platform, this week we got a chance to see Meltem Demirors, NiMA Asghari and Dennison Bertram in action on Pepo. The latest upgrade features browsable hashtags. OST Founder Jason Goldberg’s fireside chat with CryptoOracle co-founder Lou Kerner is scheduled for next week. OST-backed Pepo and Hornet are now live on State of the DApps. Ahead of the San Francisco Blockchain Week, which the team will be attending, a new bounty was released for attendees. Tons of $OST up for grabs! There’s also a cool bounty for 1k $OST for promoting your blockchain article. With Halloween right around the corner, Hydro office decorations are on point Click here to watch the Mycro design & development team work on the app’s processes. SelfKey’s $KEY token was listed on ETHoutlet this week. The listing will provide $KEY with an $HKD fiat on-ramp. Additionally, ETHoutlet also joined SelfKey’s Marketplace. ETHoutlet operates a Dealer Exchange (i.e. traders trade with the platform directly instead of P2P) and has a physical store where people can trade OTC by visiting the location. Want to identify an exit scam before it happens? SelfKey crew’s got your back. Check out their article to learn how. Constellation joined the Board of Advisors at the Portland State University this week as part of an accredited Business Blockchain Certificate program which is also the world’s first such university accredited program. Congratulations! BAGS token group had their 6th Bazaar Upcycle event this week. Plus, a ton of $BAGS were given away for trivia and stickers contest. The Arena Match Fall 2019 Roadmap was published. Some of the updates that will go live are – CS:GO ranked matchmaking, replacement of credits with straight cash in/out (with an optional AMGO toggle), enhanced Perks, new UI, on-demand servers etc. Lots in store! Big up to Pynk for winning the Wolves Summit Pitch Competition. Click here and here for pics from the event. Last week we talked about Pynk's feature in BlockMAG published by the Malta Blockchain Summit. Here's the full scoop. Plus, a cool shoutout from Founder Institute. P.S. Pynk is an FI alumnus. Arena Match new dashboard prototype mockup Birdchain announced a copywrite contest this week. Cryptowriters assemble! The team also shared its marketing roadmap. Switch partner McAfeeDex now has 10 portals live with more in line for release. The next updates will contain multi chain support + Onion portal. It is also the 37th most popular ETH-based dApp on DappRadar. Plus, a chance to win 1k $ESH. More media coverage of the McAfeeDex from Bitcoin.com, CoinTelegraph, Blockonomi, The Daily Chain podcast and BLOCKTV this week. Plus, the first decentralised IEO was launched on the Dex. If you missed Fantom’s AMA with CryptoDiffer this week, here’s the transcript to get upto speed. The latest research paper from Fantom's partners at Yonsei University talks about The Economics of Smart Contracts. Have a read when you get a moment. Uptrennd will be introducing a more robust verification system for withdrawals to ensure that the platform stays fair and keeps bad actors away. In addition to the Malta Blockchain Summit, Jeff will also be travelling to CMC’s The Capital and BlockShow this month. In case you get to meet him at these events, chances are you could win some $1UP in the process. Woot! Click here to check out the entries to the video intro contest started last week. Uptrennd now has a Subreddit as well. Starting this week, the crew will be publishing regular TA reports based on community votes. 1UP was voted for the first report. Blockport’s $BPT/$ETH trading pair was discontinued from KuCoin this week as requested by the project. The $BTC pairing will continue to operate on the exchanges. Click here to catch up on the latest district weekly from District0x. And that’s a wrap for this week in Parachuteverse. See you again soon. Cheerio!
Goodbye, Coinbase. Hello APPC: An alternative method to purchase cryptocurrency directly from the Android "Aptoide" app store. 200 million Android users will be holding cryptocurrency by the end of this year.
I recently stumbled upon the "APPC", or "AppCoins" token on Binance while browsing new coin listings. Like any half-decent cryptocurrency enthusiast, I was intrigued. "Aha! A new coin!" I took a deep breath and prepared to take a deep dive into the bowels of the internet to figure out what APPC is all about. And by deep dive I mean I googled "AppCoins" and went to their website. "Oh, they're trying to make a new app store. Good luck competing with Google Play and the iOS App Store!" Given Google and Apple's combined gigantic market share of the space, I was inclined to move on to the next lucky contestant on the Wheel O' Coins. But on a whim I kept scrolling. I thought "Wait, what? 200 million users? Over 4 billion downloads? What am I missing here?" Apparently AppCoins isn't a token from a new startup - it's the token from Aptoide, the #1 ranked alternative to the Google Play store. From the developer's side, the token is used as an incentive for users to download their apps. The end user is rewarded with tokens based on a unique system that determines if the user is actually trying out the app. The tokens are also used for in-app purchases. They can also be sent to and from one another. But enough about the token value proposition. You can research it in depth yourself and buy some on Binance if you're so inclined. Whether or not you buy the coin for speculation purposes is not the purpose of this post. So...what does this have to do with Coinbase? Well, let's first take a quick look at the AppCoins roadmap:
Q1 - Open Source Implementation: Release of the first beta version of Aptoide with AppCoins support
Q2 - Pre Load Tier 1 OEMs: Rollout of AppCoins on Aptoide App Store, as well as on other app stores that joined
Q3 - App Store Foundation: Production roll-out to all Aptoide clients (and other participant app stores)
By the end of this year over 200 million Aptoide users will have the ability to purchase, earn, and use AppCoins from right within the app. To give some perspective, Coinbase has 13.3 million users as of October 26, 2017 according to an article from CNBC. Aptoide has over 15 times the number of active users compared to Coinbase. OK, you have my attention. Starting to sound like a shill post though. Get to the beef. Buying cryptocurrency through Coinbase is expensive. Users are nickle-and-dimed at every opportunity:
Deposit fees: Free (ACH to receive funds in 3-5 days) through 3.99% for debit/credit card fees
Transaction fees: from $0.99 to $2.99. It's a $2.99 + 1.49% variable fee for purchases over $200.
Let's say you're not interested in buying Bitcoin, Bitcoin Cash, Ethereum, or Litecoin. Instead you want to convert your hard-earned $2,000 US dollars into something else like Ripple. Here's how it plays out: Your initial deposit: $2,000 Deposit fee: $0 (ACH to receive funds in 3-5 days) through $79.80 for debit/credit card fees Now you have $1,920.20 - $2,000 in your Coinbase USD wallet You decide to purchase ETH with the intention of transferring it to an exchange that sells Ripple: ETH buy order: $1,920.20 - $2,000 Transaction fee: $29.80 for ACH. Fee included in credit/debit deposit (so $79.80). Total purchase fees from deposit to ETH acquisition: $29.80 to 79.80 EDIT: Adjusted the fee rate schedule to make them accurate. Do these fees still seem reasonable to you, even after the decrease in fees? Search Reddit for complaints about Coinbase fees and see what you find. And if you're unconcerned about the deposit transaction price, how about the speed of transaction to fee rate ratio? If we want cryptocurrency to be widely adopted then it should be friction-less. Come on. Everyone knows that Coinbase is expensive. That's why I deposit my fiat into GDAX to buy crypto. The fees are significantly lower. Quit wasting my time. Well, that's partially true. Anyone worth their weight in SHA256 hashes knows that GDAX is dramatically cheaper than Coinbase for depositing and purchasing BTC, BCH, LTC, and ETH. The part that isn't true is that everyone knows that GDAX is cheaper. A more accurate statement is "every cryptocurrency enthusiast/trader knows that GDAX is cheaper". Coinbase does not advertise that GDAX has cheaper fees. There is no GDAX app for a reason - it would heavily cut into Coinbase's bottom line. Your average crypto newbie buys their first coins through Coinbase because, let's face it, they have an app. Buying crypto on an app is something that your average person can comprehend. Apps are easy to use, trustworthy, and nearly everyone can do it regardless of their age and technical skill level. Right, apps are easy to use. What a novel thought. You should tour the world giving Ted Talks about how easy apps are to use. Now could you PLEASE get to the point. OK! I apologize for droning on. I'll cut right to the chase: Instead of jumping through all the aforementioned hoops with Coinbase, you buy AppCoins from the Aptoide app store and send them directly to your favorite exchange. Then trade the AppCoins for the cryptocurrency of your choice. In theory it should be a faster and more cost-effective way to purchase cryptocurrency. Hmmmm. OK, I'm starting to understand where you're going with this. But I'm still going to use GDAX. I'd rather buy ETH from GDAX. Hey, to each their own. I'd rather buy coins in 30 seconds with a couple of taps on my phone and send them right to Binance. Oh come on. Now you're just shilling. Your whole rant was just a ploy to shill this coin. I'm going to another thread. Honestly, no. I didn't write this to shill. I guess I'm just tired of Coinbase. And I bet there are others that are less than pleased with their business model and customer service. Remember when they didn't distribute all that Bitcoin Cash? Ugh, yes. Don't remind me about that. Sorry! Didn't mean to upset you. I know its a sore subject. If you read this far then congratulations, you have more patience than your average cryptocurrency trader. May your candles always be green. Some interesting facts:
As I mentioned before, AppCoins will be rolled out as a completed project to 200M users by the end of 2018 whether you want to believe it or not (barring a total catastrophe, of course). Aptoide store users may not even know that they're using a cryptocurrency.
AppCoins may be the first real "mainstream" cryptocurrency (by definition of the high number of users with little to no technical knowledge or grasp of blockchain).
There will be 200 million users' app transactions on the blockchain. This is a huge step in the right direction for blockchain and cryptocurrency regardless of which coin you support. Rising tides raise all ships.
Needless to say, I think that Aptoide and AppCoins is a project to be excited about regardless of whether you're a cryptocurrency trader or completely uninvolved with the cryptocurrency space. Cryptocurrency is going mainstream this year! To avoid confusion since Coinmarketcap has APPC listed incorrectly, here is the current accurate financial information. People are going to ask anyway so I would rather supply the correct information: Circulating supply= 98M APPC Total supply= 246M APPC Coin Price = $2.53 ICO Price = $0.10 Market Cap (CS x P) = $247,940,000 Days on Exchange (Binance) = 7 Thank you for reading! EDIT: Spelling
Hey all, I’ve spent some time during my flight back home to discuss in detail the experience in Singapore, what talked about, things the mods and team are working on, improvements that can be made and some other things too. This post has also had input from the other moderators too. I don’t think any of the mods were massively pleased with the outcome of how we portrayed our time in Singapore during the last update and it certainly didn’t put across all the fantastic things we learnt or discussed while we were there. There was a quick turnaround with the update and with some of us were travelling and heading to other countries for various reasons it wasn’t ideal – anyway let’s begin. P.s. I apologise in advance for the lengthy post.
As most of you are aware there is a rebranding process going on for Request currently, it was really exciting to hear Robbins experience and to see the scope of the project. Request are working with an industry leading full-service digital agency to improve the understandability of Request through educational content. The current Request website is mainly catered towards ICO investors and hasn’t really changed much since the token sale – when visiting the site, it’s extremely difficult to understand what Request is, how it works and who can it benefit from the platform. One of the goals of the project is to revamp the website to cater for developers, businesses, users, community members, early adopters and investors. The concept of the blockchain, Request, and its products is daunting for the non-technical audience. While the team know it’s important to cater for developers and other industry professionals having an easy to understand project with easy to consume information is an important step towards adoption. The Request Hub will also play a critical part in the growth of the Request Network. The new website will have a focus on developers and businesses and pushing them towards the hub and how they can use the funding to help create their projects. Most of you will probably be aware that the dApps + the core protocol are different projects entirely. Internally, this is also the case. You can see an visual image of the structure here: https://imgur.com/pXF1gEK The core platform team is responsible for protocol development, things like scaling solutions, data encryption, extensions, features like cross-currency etc. Whereas the dApp teams focus on creating applications built on the Request platform, crowdfunding, invoicing, payments etc. Although this isn’t new information it’s important for sections later in the write-up.
Fiat integration is vital for the success of the Request Network for medium to long-term. What we focus on today is making sure the protocol has enough features and a solid developer experience to attract developers to build reliable financial tools on top of the Request Network. The foundation prioritizes its own development goals based on direct feedback coming from the developer community. We receive requests for features that are needed by developers, as their product depends on it. Today, the main feedback coming from the developer community is to make it easier to use the library, implementation of encryption, cross currency support and adding more cryptocurrencies. Apart from these requests, scalability of the protocol itself and developing extensions such as escrow are also prioritized as it is crucial for adoption of the protocol by developers. The above are our current priorities in development, while we in parallel are researching several fiat integration options mentioned in an update last December.
Oracle with Chainlink
Integration by partnerships with banks
Oracle and bank APIs
Partnership with credit card companies or processors`
All of the above bullet points are things the team are actively researching and looking into, we discussed how the Singapore government is looking at tokenizing the Singaporean Dollar and how many more governments in the future will look at taking this route, however this is a long way off. A decentralised Oracle with Chainlink would be ideal but it’s not ready yet. Integrations by partnerships with banks / partnering with credit card companies or processors (like Stripe) is incredibly difficult (especially being decentralised) but it’s something the team will actively work on / towards. Oracle and bank APIs – we discussed several projects here like StellarX, OmiseGo and more – each have their own pros and cons but nothing in the space is really ready for FIAT, some options are close and the team are keeping a close eye on several projects in this space. There are tonnes of regulatory issues surrounding FIAT and the blockchain, governments are dubious about the blockchain technology and banks are having a tough time getting involved too – even big companies like Binance, Coinbase and Circle still can’t obtain a banking license after many years of trying. The regulatory situation will change, crypto is still a young industry and it will take time for governments to catch up. Instead of spending time trying to achieve FIAT which wasn’t viable, their time has been spent on far more productive things such as scaling solutions, data encryption, working on various dApps, working with partners, hiring and much more. The better the platform the more impact having FIAT will have when it comes. Yes, not being able to stick to the roadmap isn’t ideal, but the team have realised there are limitations and made the best of the situation. Would it have been good if the team have been more transparent about FIAT and the issues they faced? Absolutely. Detailed articles about subjects like this do take time, and raise further questions which also take up the team’s time. We want to find a good balance going forward of keeping the team on track and keeping the community informed. We will also work with the team to improve communication for things like this (if they ever arise in the future) and how the mods can alleviate some of the time-pressure if possible. The team do realise the importance of FIAT, it hasn’t been forgotten and will be something the team will keep on the roadmap – in the future when FIAT is possible we will have a much more mature platform and many use cases live and ready to integrate FIAT.
One of the most discussed things over the past months is marketing, this is a very important topic and it’s something that can make or break a project. As per the ‘Rebranding + Restructure’ section, marketing will be broken down into two different groups, dApps and the core Request platform. The marketing for each of these aspects is very different. So, why aren’t the team marketing right now? Quite simply – the platform just isn’t ready yet, there isn’t enough value to risk marketing at this stage. This is the same with some of the dApps, they are close, but they still aren’t quite there yet. In my case if we take a look at the WooCommerce + Shopify plugins, if I go ahead and run a PPC (pay-per-click) campaign before BTC is integrated, then users may leave the site and never return. In this instance I will have lost money as well as a potential customer. This is just one example but it’s the same for other dApps too. Right now, The team are making active steps towards marking when the platform and dApps are, as well as hiring dedicated marketers. I do want to say that the team truly understand the importance of marketing, they will market the project and the dApps– it’s critical they do so. To break it down there are entirely separate game-plans to consider when marketing, the core platform and dApps.
Core Platform (Foundation)
Marketing for the core platform will focus on; educating the community about the platform, educating developers / businesses / potential partners about the Request protocol and how it can be used by / integrated into business workflows. The rebrand will have a big focus on education and driving adoption of the Request Hub + Fund. In the meantime, we are discussing ways to improve the Request Hub and how we can get more developers involved at this stage, I have covered this in more detail in the ‘Request Hub’ section.
Each dApp will in essence be its own entity (business) and will act independently of the foundation. Each dApp will have a dedicated team, individual aims and goals, potentially a custom roadmap, a proprietary marketing strategy and much more (everything you expect from a typical business). Marketing for individual dApps will vary greatly depending on what the dApp is, some will be focussed on B2B, some B2C, some dApps might be a combination of both.
Hiring + strategies to find new devs
The foundation growing at a quick rate and one of the things we discussed in Singapore was hiring and strategies to find new devs. There are several strategies that the Request team can adopt alongside job advertisements to help entice developers, not only to the foundation but also to the Request Hub. We discussed potentially using freelancers and then hiring if they are a good fit, more engagement from the team with people that contribute to the Request Hub and how the team can help (financially via the fund + time set aside for devs), hackathons with prize incentives, speaking at developer conferences (very important). Some ways of engaging with developers do require the platform / ecosystem to be more mature but we are actively working on making these things a reality. Also, improving the community sentiment will also drive hype which in turn hopefully attracts more developers.
Request Hub + Request Fund
In my opinion one of the best selling points of Request is the Request Hub + Fund. Although there is activity in the hub and some projects have receiving funding it is nowhere near as widely used as it could be. As I’ve discussed in the marketing section, the renewed website will have a big focus on pushing the Hub + Fund. Aside from the marketing aspect I have also been speaking to teams in the Hub for a while about how the flow for funding can be improved, we have discussed the barrier to entry for the fund (MVP limitations), the turnaround time for responding to funding applications (needs to be quicker), having the team engage more with the Request Hub devs as well as actively helping them with their business needs. In the future I will also look at creating a suite of tutorials, and potentially workshops, for the Request Hub to help get developers up and running.
One of the hot topics since returning from Singapore has been the bi-weekly updates, we have been discussing with the team how they can be improved without taking up too much time for the team. There are several things which are actively being discussed:
Have more clarity on what developers are working on
Talking about blockers and potential problems the developers have faced, if things are delayed – why?
Have an insight into why certain decisions have been made e.g. FIAT, transparency goes a long way here.
Is it possible for there be previews of dApps or upcoming features?
Talking about things going on behind the scenes without committing to firm dates / jeopardising anything.
Can the team promote the Request Hub projects more on social platforms?
Can we talk about the Request Hub projects? From an outsider’s perspective reading just the bi-weeklys it looks like not much is going on which couldn’t be further from the truth – it's clear there are exciting and innovative things going on behind the scenes and we want to demonstrate that as much as possible in the bi-weeklys.
This will be an ongoing discussion with the foundation, it will take time to refine the bi-weeklys and we also need to find a happy medium that suits both the foundation and the community too.
The Community Managers and our role
The goal as community managers is to firstly ensure that the social channels e.g. Reddit, Discord, Slack and Telegram are a good place for investors, the team and developers – we want to ensure it’s good for open discussions (both positive and negative) and a place where we can educate people about Request too. As community managers we want to try and stay as impartial as possible, we will help to educate when we can, we’ll shut down any false information and we’ll help alleviate any concerns where possible. We don’t want to take sides, we are simply there to be a bridge between the team and the community. We want the Request community to be an open place where anyone can discuss what they want, we want to see discussions about good things and bad – we don’t want Request to be a place where negativity is censored. We (the mods) are just normal guys, we love technology, we love the blockchain, we are just investors like all of you, and we want the best for the Request Network. We are continually improving how we and the team deliver information, but things can still be improved massively – we are already actioning some things to improve communication between the community and the team and we have plenty of other things lined up too.
During the rebrand the website will rework the dynamic roadmap to something potentially similar to Ark (https://ark.io/roadmap), with percentages (or something similar) and a breakdown of each goal on the roadmap. This will help with transparency and also allow the community to track progress more easily. I’ll cover my perspective on the dynamic roadmap looking from a developers point of view, as a lot of people are still unsure as to why the roadmap has changed and in turn it raises lots of questions. From a developers point of view. As a dev it can be incredibly difficult to hit deadlines that are more than a few weeks / over a month or two away, the further away the date the harder it is to estimate + hit deadlines. This is the case for a normal business, but as crypto is insanely fast paced and such a new industry this is even more prevalent. In the normal development world you typically work in weekly / bi-weekly sprints to produce features in small iterations which contributes to the overall project, at the end of each sprint you re-evaluate the previous weeks and re-adjust timings / resources if necessary – estimating deadlines months in advance is almost impossible. The biggest issue about committing to a firm date is that crypto adoption is moving at a fast rate, non-blockchain businesses are getting involved with cryptocurrencies and a great platform like Request is an attractive option for them. On-boarding these businesses takes money, expertise and most importantly team resources. The team is growing but for now the time spent with these partners needs to come from somewhere, and unfortunately features can sometimes get affected. Let's take BTC support - if the team was fully focused on BTC I would have no doubt there would have been no delay. But PwC came along, which took up development resources and, unfortunately, impacted the deadline. Long-term, having PwC onboard will have a more positive effect on the overall Request Network ecosystem. Partnerships won't wait around, Bitcoin support will. With these partnerships there will be a push for features they want to see. PwC for example, would be focused on the accounting so they would likely be pushing for accountancy related dApps (http://accounting.request.network/) - when the roadmap was first created the team could never predict such a huge entity like PwC would come onboard, so changing focus is sometimes required from a project. Once again, long-term this will benefit Request massively. From a development perspective changing the roadmap is a fantastic move in my opinion, the team never know what is around the corner and being able to quickly adapt to new opportunities, on-boarding companies are critical for the long-term viability of the network. As the team grow there will be more development resource available to focus on the core platform and partners which will allow the team to better predict features in the future. Once again, I’d like to reiterate things do need improving here, the team can be more transparent, and the roadmap can, and will, be improved.
The Singapore trip was fantastic, and it was an incredible experience working closely with the team and it was great to see their passion and talent while working away through the week, it’s an excellent work environment too. Every bit of feedback is incredibly important, please don’t hesitate to get in touch at any time to me or any of the mods, either by Reddit, Discord, Slack or Telegram. There is a lot of work ahead for the mods and the team, but rest assured we have every single one of your concerns in our scope; the community and the perception you guys have is so important to the team and the project. There are a lot of great things going on that we will continue to improve and lots of things that need changing – it won’t be something that happens overnight but something that will be continuously improving for the entirety of the project – we are dedicated to working hard and improving Request and the community every day. At the end of all this, actions speak louder than words, and we will take everything into consideration to help ensure Request thrives, we are already in the process of actively making changes. Apologies for the lengthy post but hopefully this clears some bits up and helps to put across some of the great things we saw in Singapore, if you have any other questions feel free to leave a comment or get in touch privately. Cheers.
Which are your top 5 coins out of the top100? An analysis.
I am putting together my investment portfolio for 2018 and made a complete summary of the current Top 100. Interestingly, I noticed that all coins can be categorized into 12 markets. Which markets do you think will play the biggest role in the coming year? Here is a complete overview of all coins in an excel sheet including name, a full description, market, TPS, risk profile, time since launch (negative numbers mean that they are launching that many months in the future) and market cap. You can also sort by all of these fields of course. Coins written in bold are the strongest contenders within their market either due to having the best technology or having a small market cap and still excellent technology and potential. https://docs.google.com/spreadsheets/d/1s8PHcNvvjuy848q18py_CGcu8elRGQAUIf86EYh4QZo/edit#gid=0 The 12 markets are
Currency 13 coins
Platform 25 coins
Ecosystem 9 coins
Privacy 9 coins
Currency Exchange Tool 8 coins
Gaming & Gambling 4 coins
Misc 15 coins
Social Network 4 coins
Fee Token 3 coins
Decentralized Data Storage 4 coins
Cloud Computing 2 coins
Stable Coin 3 coins
Before we look at the individual markets, we need to take a look of the overall market and its biggest issue, scalability, first: Cryptocurrencies aim to be a decentralized currency that can be used worldwide. Their goal is to replace dollar, Euro, Yen, all FIAT currencies globally. The coin that will achieve that will be worth several trillion dollars. Bitcoin can only process 7 transactions per second (TPS) currently. In order to replace all FIAT, it would need to perform at least at VISA levels, which usually processes around 3,000 TPS, up to 25,000 TPS during peak times and a maximum of 64,000 TPS. That means that this cryptocurrency would need to be able to perform at least several thousand TPS. However, a ground breaking technology should not look at current technology to set a goal for its use, i.e. estimating the number of emails sent in 1990 based on the number of faxes sent wasn’t a good estimate. For that reason, 10,000 TPS is the absolute baseline for a cryptocurrency that wants to replace FIAT. This brings me to IOTA, which wants to connect all 80 billion IoT devices that are expected to exist by 2025, which constantly communicate with each other, possibly creating 80 billion or more transactions per second. This is the benchmark that cryptocurrencies should be aiming for. Currently, 8 billion devices are connected to the Internet. With its Lightning network recently launched, Bitcoin is realistically looking at 50,000 possible TPS soon. Other notable cryptocurrencies besides IOTA and Bitcoin are Nano with 7,000 TPS already tested, Dash with several billion TPS possible with Masternodes, Neo, LISK and RHOC with 100,000 TPS by 2020, Ripple with 50,000 TPS, Ethereum with 10,000 TPS with Sharding. However, it needs to be said that scalability usually goes at the cost of decentralization and security. So, it needs to be seen, which of these technologies can prove themselves decentralized while maintaining high TPS. Without further ado, here are the coins of the first market. Each market is sorted by market cap.
Market 1 - Currency:
Bitcoin: 1st generation blockchain with currently bad scalability, though the implementation of the Lightning Network looks promising and could alleviate most scalability and high energy use concerns.
Ripple: Centralized currency that might become very successful due to tight involvement with banks and cross-border payments for financial institutions; banks and companies like Western Union and Moneygram (who they are currently working with) as customers customers. However, it seems they are aiming for more decentralization now.https://ripple.com/dev-blog/decentralization-strategy-update/. Has high TPS due to Proof of Correctness algorithm.
Bitcoin Cash: Bitcoin fork with the difference of having an 8 times bigger block size, making it 8 times more scalable than Bitcoin currently. Further block size increases are planned. Only significant difference is bigger block size while big blocks lead to further problems that don't seem to do well beyond a few thousand TPS. Opponents to a block size argue that increasing the block size limit is unimaginative, offers only temporary relief, and damages decentralization by increasing costs of participation. In order to preserve decentralization, system requirements to participate should be kept low. To understand this, consider an extreme example: very big blocks (1GB+) would require data center level resources to validate the blockchain. This would preclude all but the wealthiest individuals from participating.Community seems more open than Bitcoin's though.
Litecoin : Little brother of Bitcoin. Bitcoin fork with different mining algorithm but not much else.Copies everything that Bitcoin does pretty much. Lack of real innovation.
Dash: Dash (Digital Cash) is a fork of Bitcoin and focuses on user ease. It has very fast transactions within seconds, low fees and uses Proof of Service from Masternodes for consensus. They are currently building a system called Evolution which will allow users to send money using usernames and merchants will find it easy to integrate Dash using the API. You could say Dash is trying to be a PayPal of cryptocurrencies. Currently, cryptocurrencies must choose between decentralization, speed, scalability and can pick only 2. With Masternodes, Dash picked speed and scalability at some cost of decentralization, since with Masternodes the voting power is shifted towards Masternodes, which are run by Dash users who own the most Dash.
IOTA: 3rd generation blockchain called Tangle, which has a high scalability, no fees and instant transactions. IOTA aims to be the connective layer between all 80 billion IOT devices that are expected to be connected to the Internet in 2025, possibly creating 80 billion transactions per second or 800 billion TPS, who knows. However, it needs to be seen if the Tangle can keep up with this scalability and iron out its security issues that have not yet been completely resolved.
Nano: 3rd generation blockchain called Block Lattice with high scalability, no fees and instant transactions. Unlike IOTA, Nano only wants to be a payment processor and nothing else, for now at least. With Nano, every user has their own blockchain and has to perform a small amount of computing for each transaction, which makes Nano perform at 300 TPS with no problems and 7,000 TPS have also been tested successfully. Very promising 3rd gen technology and strong focus on only being the fastest currency without trying to be everything.
Decred: As mining operations have grown, Bitcoin’s decision-making process has become more centralized, with the largest mining companies holding large amounts of power over the Bitcoin improvement process. Decred focuses heavily on decentralization with their PoW Pos hybrid governance system to become what Bitcoin was set out to be. They will soon implement the Lightning Network to scale up. While there do not seem to be more differences to Bitcoin besides the novel hybrid consensus algorithm, which Ethereum, Aeternity and Bitcoin Atom are also implementing, the welcoming and positive Decred community and professoinal team add another level of potential to the coin.
Bitcoin Atom: Atomic Swaps and hybrid consenus. This looks like the only Bitcoin clone that actually is looking to innovate next to Bitcoin Cash.
Dogecoin: Litecoin fork, fantastic community, though lagging behind a bit in technology.
Bitcoin Gold: A bit better security than bitcoin through ASIC resistant algorithm, but that's it. Not that interesting.
Digibyte: Digibyte's PoS blockchain is spread over a 100,000+ servers, phones, computers, and nodes across the globe, aiming for the ultimate level of decentralization. DigiByte’s adoption over the past four years has been slow. The DigiByte website offers a lot of great marketing copy and buzzwords. However, there’s not much technical information about what they have planned for the future. You could say Digibyte is like Bitcoin, but with shorter blocktimes and a multi-algorithm. However, that's not really a difference big enough to truly set themselves apart from Bitcoin, since these technologies could be implemented by any blockchain without much difficulty. Their decentralization is probably their strongest asset, however, this also change quickly if the currency takes off and big miners decide to go into Digibyte.
Bitcoin Diamond Asic resistant Bitcoin and Copycat
Market 2 - Platform
Most of the cryptos here have smart contracts and allow dapps (Decentralized apps) to be build on their platform and to use their token as an exchange of value between dapp services.
Ethereum: 2nd generation blockchain that allows the use of smart contracts. Bad scalability currently, though this concern could be alleviated by the soon to be implemented Lightning Network aka the Raiden Network, Plasma and its Sharding concept.
EOS: Promising technology that wants to be able do everything, from smart contracts like Ethereum, scalability similar to Nano with 1000 tx/second + near instant transactions and zero fees, to also wanting to be a platform for dapps. However, EOS doesn't have a product yet and everything is just promises still. There are lots of red flags, e.g. having dumped $500 million Ether over the last 2 months and possibly bought back EOS to increase the size of their ICO, which has been going on for over a year and has raised several billion dollars. All in all, their market cap is way too high for that and not even having a product. However, Mainnet release is in 1 month, which could change everything.
Cardano: Similar to Ethereum/EOS, however, only promises made with no delivery yet, highly overrated right now. Interesting concept though. Market cap way too high for not even having a product. Somewhat promising technology.
VeChain: Singapore-based project that’s building a business enterprise platform and inventory tracking system. Examples are verifying genuine luxury goods and food supply chains. Has one of the strongest communities in the crypto world. Most hyped token of all, with merit though.
Neo: Neo is a platform, similar to Eth, but more extensive, allowing dapps and smart contracts, but with a different smart contract gas system, consensus mechanism (PoS vs. dBfT), governance model, fixed vs unfixed supply, expensive contracts vs nearly free contracts, different ideologies for real world adoption. There are currently only 9 nodes, each of which are being run by a company/entity hand selected by the NEO council (most of which are located in china) and are under contract. This means that although the locations of the nodes may differ, ultimately the neo council can bring them down due to their legal contracts. In fact this has been done in the past when the neo council was moving 50 million neo that had been locked up. Also dbft (or neo's implmentation of it) has failed underload causing network outages during major icos. The first step in decentralization is that the NEO Counsel will select trusted nodes (Universities, business partners, etc.) and slowly become less centralized that way. The final step in decentralization will be allowing NEO holders to vote for new nodes, similar to a DPoS system (ARK/EOS/LISK). NEO has a regulation/government friendly ideology. Finally they are trying to work undewith the Chinese government in regards to regulations. If for some reason they wanted it shut down, they could just shut it down.
Stellar:PoS system, similar goals as Ripple, but more of a platform than only a currency. 80% of Stellar are owned by Stellar.org still, making the currency centralized.
Ethereum classic: Original Ethereum that decided not to fork after a hack. The Ethereum that we know is its fork. Uninteresing, because it has a lot of less resources than Ethereum now and a lot less community support.
Ziliqa: Zilliqa is building a new way of sharding. 2400 tpx already tested, 10,000 tps soon possible by being linearly scalable with the number of nodes. That means, the more nodes, the faster the network gets. They are looking at implementing privacy as well.
QTUM: Enables Smart contracts on the Bitcoin blockchain. Useful.
Icon: Korean ethereum. Decentralized application platform that's building communities in partnership with banks, insurance providers, hospitals, and universities. Focused on ID verification and payments.
LISK: Lisk's difference to other BaaS is that side chains are independent to the main chain and have to have their own nodes. Similar to neo whole allows dapps to deploy their blockchain to. Like most cryptocurrencies, Lisk is currently somewhat centralized with a small group of members owning more than 50% of the delegated positions. Lisk plans to change the consensus algorithm for that reason in the near future.
Rchain: Similar to Ethereum with smart contract, though much more scalable at an expected 40,000 TPS and possible 100,000 TPS. Not launched yet. No product launched yet, though promising technology. Not overvalued, probably at the right price right now.
ARDR: Similar to Lisk. Ardor is a public blockchain platform that will allow people to utilize the blockchain technology of Nxt through the use of child chains. A child chain, which is a ‘light’ blockchain that can be customized to a certain extent, is designed to allow easy self-deploy for your own blockchain. Nxt claims that users will "not need to worry" about security, as that part is now handled by the main chain (Ardor). This is the chief innovation of Ardor. Ardor was evolved from NXT by the same company. NEM started as a NXT clone.
Ontology: Similar to Neo. Interesting coin
Bytom: Bytom is an interactive protocol of multiple byte assets. Heterogeneous byte-assets (indigenous digital currency, digital assets) that operate in different forms on the Bytom Blockchain and atomic assets (warrants, securities, dividends, bonds, intelligence information, forecasting information and other information that exist in the physical world) can be registered, exchanged, gambled and engaged in other more complicated and contract-based interoperations via Bytom.
Nxt: Similar to Lisk
Aeternity: We’ve seen recently, that it’s difficult to scale the execution of smart contracts on the blockchain. Crypto Kitties is a great example. Something as simple as creating and trading unique assets on Ethereum bogged the network down when transaction volume soared. Ethereum and Zilliqa address this problem with Sharding. Aeternity focuses on increasing the scalability of smart contracts and dapps by moving smart contracts off-chain. Instead of running on the blockchain, smart contracts on Aeternity run in private state channels between the parties involved in the contracts. State channels are lines of communication between parties in a smart contract. They don’t touch the blockchain unless they need to for adjudication or transfer of value. Because they’re off-chain, state channel contracts can operate much more efficiently. An important aspect of smart contract and dapp development is access to outside data sources. This could mean checking the weather in London, score of a football game, or price of gold. Oracles provide access to data hosted outside the blockchain. In many blockchain projects, oracles represent a security risk and potential point of failure, since they tend to be singular, centralized data streams. Aeternity proposes decentralizing oracles with their oracle machine. Doing so would make outside data immutable and unchangeable once it reaches Aeternity’s blockchain. Aeternity’s network runs on on a hybrid of proof of work and proof of stake. Founded by a long-time crypto-enthusiast and early colleague of Vitalik Buterin, Yanislav Malahov. Promising concept though not product yet
Stratis: Different to LISK, Stratis will allow businesses and organizations to create their own blockchain according to their own needs, but secured on the parent Stratis chain. Stratis’s simple interface will allow organizations to quickly and easily deploy and/or test blockchain functionality of the Ethereum, BitShares, BitCoin, Lisk and Stratis environements.
Status: Status provides access to all of Ethereum’s decentralized applications (dapps) through an app on your smartphone. It opens the door to mass adoption of Ethereum dapps by targeting the fastest growing computer segment in the world – smartphone users.
Ark: Fork of Lisk that focuses on a smaller feature set. Ark wallets can only vote for one delegate at a time which forces delegates to compete against each other and makes cartel formations incredibly hard, if not impossible.
Neblio: Similar to Neo, but at a 30x smaller market cap.
NEM: Is similar to Neo. However, it has no marketing team, very high market cap for little clarilty what they do.
Bancor: Bancor is a Decentralized Liquidity Network that allows you to hold any Ethereum token and convert it to any other token in the network, with no counter party, at an automatically calculated price, using a simple web wallet.
Dragonchain: The Purpose of DragonChain is to help companies quickly and easily incorporate blockchain into their business applications. Many companies might be interested in making this transition because of the benefits associated with serving clients over a blockchain – increased efficiency and security for transactions, a reduction of costs from eliminating potential fraud and scams, etc.
Skycoin: Transactions with zero fees that take apparently two seconds, unlimited transaction rate, no need for miners and block rewards, low power usage, all of the usual cryptocurrency technical vulnerabilities fixed, a consensus mechanism superior to anything that exists, resistant to all conceivable threats (government censorship, community infighting, cybenucleaconventional warfare, etc). Skycoin has their own consensus algorithm known as Obelisk written and published academically by an early developer of Ethereum. Obelisk is a non-energy intensive consensus algorithm based on a concept called ‘web of trust dynamics’ which is completely different to PoW, PoS, and their derivatives. Skywire, the flagship application of Skycoin, has the ambitious goal of decentralizing the internet at the hardware level and is about to begin the testnet in April. However, this is just one of the many facets of the Skycoin ecosystem. Skywire will not only provide decentralized bandwidth but also storage and computation, completing the holy trinity of commodities essential for the new internet. Skycion a smear campaign launched against it, though they seem legit and reliable. Thus, they are probably undervalued.
Market 3 - Ecosystem
The 3rd market with 11 coins is comprised of ecosystem coins, which aim to strengthen the ease of use within the crypto space through decentralized exchanges, open standards for apps and more
Nebulas: Similar to how Google indexes webpages Nebulas will index blockchain projects, smart contracts & data using the Nebulas rank algorithm that sifts & sorts the data. Developers rewarded NAS to develop & deploy on NAS chain. Nebulas calls this developer incentive protocol – basically rewards are issued based on how often dapp/contract etc. is used, the more the better the rewards and Proof of devotion. Works like DPoS except the best, most economically incentivised developers (Bookkeeppers) get the forging spots. Ensuring brains stay with the project (Cross between PoI & PoS). 2,400 TPS+, DAG used to solve the inter-transaction dependencies in the PEE (Parallel Execution Environment) feature, first crypto Wallet that supports the Lightening Network.
Waves: Decentralized exchange and crowdfunding platform. Let’s companies and projects to issue and manage their own digital coin tokens to raise money.
Salt: Leveraging blockchain assets to secure cash loands. Plans to offer cash loans in traditional currencies, backed by your cryptocurrency assets. Allows lenders worldwide to skip credit checks for easier access to affordable loans.
CHAINLINK: ChainLink is a decentralized oracle service, the first of its kind. Oracles are defined as an ‘agent’ that finds and verifies real-world occurrences and submits this information to a blockchain to be used in smart contracts.With ChainLink, smart contract users can use the network’s oracles to retrieve data from off-chain application program interfaces (APIs), data pools, and other resources and integrate them into the blockchain and smart contracts. Basically, ChainLink takes information that is external to blockchain applications and puts it on-chain. The difference to Aeternity is that Chainlink deploys the smart contracts on the Ethereum blockchain while Aeternity has its own chain.
WTC: Combines blockchain with IoT to create a management system for supply chains Interesting
Ethos unifyies all cryptos. Ethos is building a multi-cryptocurrency phone wallet. The team is also building an investment diversification tool and a social network
Komodo: The Komodo blockchain platform uses Komodo’s open-source cryptocurrency for doing transparent, anonymous, private, and fungible transactions. They are then made ultra-secure using Bitcoin’s blockchain via a Delayed Proof of Work (dPoW) protocol and decentralized crowdfunding (ICO) platform to remove middlemen from project funding. Offers services for startups to create and manage their own Blockchains.
Aion: Today, there are hundreds of blockchains. In the coming years, with widespread adoption by mainstream business and government, these will be thousands or millions. Blockchains don’t talk to each other at all right now, they are like the PCs of the 1980s. The Aion network is able to support custom blockchain architectures while still allowing for cross-chain interoperability by enabling users to exchange data between any Aion-compliant blockchains by making use of an interchain framework that allows for messages to be relayed between blockchains in a completely trust-free manner.
Tenx: Raised 80 million, offers cryptocurrency-linked credit cards that let you spend virtual money in real life. Developing a series of payment platforms to make spending cryptocurrency easier.
Market 4 - Privacy
The 4th market are privacy coins. As you might know, Bitcoin is not anonymous. If the IRS or any other party asks an exchange who is the identity behind a specific Bitcoin address, they know who you are and can track back almost all of the Bitcoin transactions you have ever made and all your account balances. Privacy coins aim to prevent exactly that through address fungability, which changes addresses constantly, IP obfuscation and more. There are 2 types of privacy coins, one with completely privacy and one with optional privacy. Optional Privacy coins like Dash and Nav have the advantage of more user friendliness over completely privacy coins such as Monero and Enigma.
Monero: Currently most popular privacy coin, though with a very high market cap. Since their privacy is all on chain, all prior transactions would be deanonymized if their protocol is ever cracked. This requires a quantum computing attack though. PIVX is better in that regard.
Zcash: A decentralized and open-source cryptocurrency that hide the sender, recipient, and value of transactions. Offers users the option to make transactions public later for auditing. Decent privacy coin, though no default privacy
Verge: Calls itself privacy coin without providing private transactions, multiple problems over the last weeks has a toxic community, and way too much hype for what they have.
Bytecoin: First privacy-focused cryptocurrency with anonymous transactions. Bytecoin’s code was later adapted to create Monero, the more well-known anonymous cryptocurrency. Has several scam accusations, 80% pre-mine, bad devs, bad tech
Bitcoin Private: A merge fork of Bitcoin and Zclassic with Zclassic being a fork of Zcash with the difference of a lack of a founders fee required to mine a valid block. This promotes a fair distribution, preventing centralized coin ownership and control. Bitcoin private offers the optional ability to keep the sender, receiver, and amount private in a given transaction. However, this is already offered by several good privacy coins (Monero, PIVX) and Bitcoin private doesn't offer much more beyond this.
PIVX: As a fork of Dash, PIVX uses an advanced implementation of the Zerocoin protocol to provide it’s privacy. This is a form of zeroknowledge proofs, which allow users to spend ‘Zerocoins’ that have no link back to them. Unlike Zcash u have denominations in PIVX, so they can’t track users by their payment amount being equal to the amount of ‘minted’ coins, because everyone uses the same denominations. PIVX is also implementing Bulletproofs, just like Monero, and this will take care of arguably the biggest weakness of zeroknowledge protocols: the trusted setup.
Zcoin: PoW cryptocurrency. Private financial transactions, enabled by the Zerocoin Protocol. Zcoin is the first full implementation of the Zerocoin Protocol, which allows users to have complete privacy via Zero-Knowledge cryptographic proofs.
Enigma: Monero is to Bitcoin what enigma is to Ethereum. Enigma is for making the data used in smart contracts private. More of a platform for dapps than a currency like Monero. Very promising.
Navcoin: Like bitcoin but with added privacy and pos and 1,170 tps, but only because of very short 30 second block times. Though, privacy is optional, but aims to be more user friendly than Monero. However, doesn't really decide if it wants to be a privacy coin or not. Same as Zcash.Strong technology, non-shady team.
Market 5 - Currency Exchange Tool
Due to the sheer number of different cryptocurrencies, exchanging one currency for the other it still cumbersome. Further, merchants don’t want to deal with overcluttered options of accepting cryptocurrencies. This is where exchange tool like Req come in, which allow easy and simple exchange of currencies.
Cryptonex: Fiat and currency exchange between various blockchain services, similar to REQ.
QASH: Qash is used to fuel its liquid platform which will be an exchange that will distribute their liquidity pool. Its product, the Worldbook is a multi-exchange order book that matches crypto to crypto, and crypto to fiat and the reverse across all currencies. E.g., someone is selling Bitcoin is USD on exchange1 not owned by Quoine and someone is buying Bitcoin in EURO on exchange 2 not owned by Quoine. They turned it on to test it a few months ago for an hour or so and their exchange was the top exchange in the world by 4x volume for the day because all Worldbook trades ran through it. Binance wants BNB to be used on their one exchange. Qash wants their QASH token embedded in all of their partners.
Kyber: network Exchange between cryptocurrencies, similar to REQ. Features automatic coin conversions for payments. Also offers payment tools for developers and a cryptocurrency wallet.
Achain: Building a boundless blockchain world like Req .
Centrality: Centrality is a decentralized market place for dapps that are all connected together on a blockchain-powered system. Centrality aims to allow businesses to work together using blockchain technology. With Centrality, startups can collaborate through shared acquisition of customers, data, merchants, and content. That shared acquisition occurs across the Centrality blockchain, which hosts a number of decentralized apps called Scenes. Companies can use CENTRA tokens to purchase Scenes for their app, then leverage the power of the Centrality ecosystem to quickly scale. Some of Centrality's top dapps are, Skoot, a travel experience marketplace that consists of a virtual companion designed for free independent travelers and inbound visitors, Belong, a marketplace and an employee engagement platform that seems at helping business provide rewards for employees, Merge, a smart travel app that acts as a time management system, Ushare, a transports application that works across rental cars, public transport, taxi services, electric bikes and more. All of these dapps are able to communicate with each other and exchange data through Centrality.
Bitshares: Exchange between cryptocurrencies. Noteworthy are the 1.5 second average block times and throughput potential of 100,000 transactions per second with currently 2,400 TPS having been proven. However, Bitshares had several Scam accusations in the past.
Loopring: A protocol that will enable higher liquidity between exchanges and personal wallets by pooling all orders sent to its network and fill these orders through the order books of multiple exchanges. When using Loopring, traders never have to deposit funds into an exchange to begin trading. Even with decentralized exchanges like Ether Delta, IDex, or Bitshares, you’d have to deposit your funds onto the platform, usually via an Ethereum smart contract. But with Loopring, funds always remain in user wallets and are never locked by orders. This gives you complete autonomy over your funds while trading, allowing you to cancel, trim, or increase an order before it is executed.
ZRX: Open standard for dapps. Open, permissionless protocol allowing for ERC20 tokens to be traded on the Ethereum blockchain. In 0x protocol, orders are transported off-chain, massively reducing gas costs and eliminating blockchain bloat. Relayers help broadcast orders and collect a fee each time they facilitate a trade. Anyone can build a relayer.
Market 6 - Gaming
With an industry size of $108B worldwide, Gaming is one of the largest markets in the world. For sure, cryptocurrencies will want to have a share of that pie.
Storm: Mobile game currency on a platform with 9 million players.
Fun: A platform for casino operators to host trustless, provably-fair gambling through the use of smart contracts, as well as creating their own implementation of state channels for scalability.
Electroneum: Mobile game currency They have lots of technical problems, such as several 51% attacks
Wax: Marketplace to trade in-game items
Market 7 - Misc
There are various markets being tapped right now. They are all summed up under misc.
OMG: Omise is designed to enable financial services for people without bank accounts. It works worldwide and with both traditional money and cryptocurrencies.
Power ledger: Australian blockchain-based cryptocurrency and energy trading platform that allows for decentralized selling and buying of renewable energy. Unique market and rather untapped market in the crypto space.
Populous: Populous is a platform that connects business owners and invoice buyers without middlemen. Furthermore, it is a peer-to-peer (P2P) platform that uses blockchain to provide small and medium-sized enterprises (SMEs) a more efficient way to participate in invoice financing. Businesses can sell their outstanding invoices at a discount to quickly free up some cash. Invoice sellers get cash flow to fund their business and invoice buyers earn interest.
Monacoin: The first Japanese cryptocurrency. Focused on micro-transactions and based on a popular internet meme of a type-written cat. This makes it similar to Dogecoin. Very niche, tiny market.
Revain: Legitimizing reviews via the blockchain. Interesting concept, though market not as big.
Augur: Platform to forecast and make wagers on the outcome of real-world events (AKA decentralized predictions). Uses predictions for a “wisdom of the crowd” search engine. Not launched yet.
Substratum: Revolutionzing hosting industry via per request billing as a decentralized internet hosting system. Uses a global network of private computers to create the free and open internet of the future. Participants earn cryptocurrency. Interesting concept.
Veritaseum: Is supposed to be a peer to peer gateway, though it looks like very much like a scam.
TRON: Tronix is looking to capitalize on ownership of internet data to content creators. However, they plagiarized their white paper, which is a no go. They apologized, so it needs to be seen how they will conduct themselves in the future. Extremely high market cap for not having a product, nor proof of concept.
Syscoin: A cryptocurrency with a decentralized marketplace that lets people buy and sell products directly without third parties. Trying to remove middlemen like eBay and Amazon.
Hshare: Most likely scam because of no code changes, most likely pump and dump scheme, dead community.
BAT: An Ethereum-based token that can be exchanged between content creators, users, and advertisers. Decentralized ad-network that pays based on engagement and attention.
Dent: Decentralizeed exchange of mobile data, enabling mobile data to be marketed, purchased or distributed, so that users can quickly buy or sell data from any user to another one.
Ncash: End to end encrypted Identification system for retailers to better serve their customers .
Factom Secure record-keeping system that allows companies to store their data directly on the Blockchain. The goal is to make records more transparent and trustworthy .
Market 8 - Social network
Web 2.0 is still going strong and Web 3.0 is not going to ignore it. There are several gaming tokens already out there and a few with decent traction already, such as Steem, which is Reddit with voting through money is a very interesting one.
Mithril: As users create content via social media, they will be rewarded for their contribution, the better the contribution, the more they will earn
Steem: Like Reddit, but voting with money. Already launched product and Alexa rank 1,000 Thumbs up.
Rdd: Reddcoin makes the process of sending and receiving money fun and rewarding for everyone. Reddcoin is dedicated to one thing – tipping on social networks as a way to bring cryptocurrency awareness and experience to the general public.
Kin: Token for the platform Kik. Kik has a massive user base of 400 million people. Replacing paying with FIAT with paying with KIN might get this token to mass adoption very quickly.
Market 9 - Fee token
Popular exchanges realized that they can make a few billion dollars more by launching their own token. Owning these tokens gives you a reduction of trading fees. Very handy and BNB (Binance Coin) has been one of the most resilient tokens, which have withstood most market drops over the last weeks and was among the very few coins that could show growth.
BNB: Fee token for Binance
Gas: Not a Fee token for an exchange, but it is a dividend paid out on Neo and a currency that can be used to purchase services for dapps.
Kucoin: Fee token for Kucoin
Market 10 - Decentralized Data Storage
Currently, data storage happens with large companies or data centers that are prone to failure or losing data. Decentralized data storage makes loss of data almost impossible by distributing your files to numerous clients that hold tiny pieces of your data. Remember Torrents? Torrents use a peer-to-peer network. It is similar to that. Many users maintain copies of the same file, when someone wants a copy of that file, they send a request to the peer-to-peer network., users who have the file, known as seeds, send fragments of the file to the requester. The requester receives many fragments from many different seeds, and the torrent software recompiles these fragments to form the original file.
Gbyte: Byteball data is stored and ordered using directed acyclic graph (DAG) rather than blockchain. This allows all users to secure each other's data by referencing earlier data units created by other users, and also removes scalability limits common for blockchains, such as blocksize issue.
Siacoin: Siacoin is decentralized storage platform. Distributes encrypted files to thousands of private users who get paid for renting out their disk space. Anybody with siacoins can rent storage from hosts on Sia. This is accomplish via "smart" storage contracts stored on the Sia blockchain. The smart contract provides a payment to the host only after the host has kept the file for a given amount of time. If the host loses the file, the host does not get paid.
Maidsafecoin: MaidSafe stands for Massive Array of Internet Disks, Secure Access for Everyone.Instead of working with data centers and servers that are common today and are vulnerable to data theft and monitoring, You can think of SAFE as a crowd-sourced internet. It’s an autonomous network that automatically sets prices and distributes data and rents out hard drive disk space with a Blockchain-based storage solutions.When you upload a file to the network, such as a photo, it will be broken into pieces, hashed, and encrypted. Then, redundant copies of the data are created as well so that if someone storing your file turns off their computer, you will still have access to your data. And don’t worry, even with pieces of your data on other people’s computers, they won’t be able to read them. You can earn MadeSafeCoins by participating in storing data pieces from the network on your computer and thus earning a Proof of Resource.
Storj: Storj aims to become a cloud storage platform that can’t be censored or monitored, or have downtime. Your files are encrypted, shredded into little pieces called 'shards', and stored in a decentralized network of computers around the globe. No one but you has a complete copy of your file, not even in an encrypted form.
Market 11 - Cloud computing
Obviously, renting computing power, one of the biggest emerging markets as of recent years, e.g. AWS and Digital Ocean, is also a service, which can be bought and managed via the blockchain.
Golem: Allows easy use of Supercomputer in exchange for tokens. People worldwide can rent out their computers to the network and get paid for that service with Golem tokens.
Elf: Allows easy use of Cloud computing in exchange for tokens.
Market 12 - Stablecoin
Last but not least, there are 2 stablecoins that have established themselves within the market. A stable coin is a coin that wants to be independent of the volatility of the crypto markets. This has worked out pretty well for Maker and DGD, accomplished through a carefully diversified currency fund and backing each token by 1g or real gold respectively. DO NOT CONFUSE DGD AND MAKER with their STABLE COINS DGX and DAI. DGD and MAKER are volatile, because they are the companies of DGX and DAI. DGX and DAI are the stable coins.
DGD: Platform of the Stablecoin DGX. Every DGX coin is backed by 1g of gold and make use proof of asset consensus.
Maker: Platform of the Stablecoin DAI that doesn't vary much in price through widespread and smart diversification of assets.
USDT: is no cryptocurrency really, but a replacement for dollar for trading After months of asking for proof of dollar backing, still no response from Tether.
EDIT: Added a risk factor from 0 to 10. Significant scandals, mishaps, shady practices, questionable technology, increase the risk factor. Not having a product yet automatically means a risk factor of 6. Strong adoption and thus strong scrutiny or positive community lower the risk factor. EDIT2: Added a subjective potential factor from 0 to 10, where its overall potential and a small or big market cap is factored in. Bitcoin with lots of potential only gets a 9, because of its massive market cap, because if Bitcoin goes 10x, smaller coins go 100x.
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